Tag Archives: Melvin Ritsema

Melvin Ritsema: Staying true to Royal Panda’s sportsbook roots

SBC News Melvin Ritsema: Staying true to Royal Panda’s sportsbook roots

In the second of an exclusive three-part series for SBC News, Royal Panda CMO Melvin Ritsema discusses his company’s takeover by LeoVegas, staying true to its own sportsbook roots despite the acquisition, why the UK market remains the principal target, and how pricing ploys around the World Cup will be taken forward into future high-profile tournaments. SBC: Was the Royal …

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