Stockholm-listed online gambling group LeoVegas AB has become the second industry incumbent to partner with industry full-service marketing agency Mediacle, optimising its localisation capabilities for emerging markets. The agreement will see Mediacle work with LeoVegas marketing teams, optimising campaigns and customer engagement for new markets. A specialist agency in industry marketing and player acquisition strategies, Mediacle offers operators tailored marketing solutions …
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Mediacle expands affiliate services for Nektan Plc
Industry full-service marketing agency and software developer Mediacle AB has extended its existing partnership with London AIM-listed mobile gaming group Nektan Plc, to include the supply of affiliate software and services. The partnership will see Nektan utilise Mediacle’s ‘MAP’ igaming-specific affiliate marketing software across a number of its online casino brands including Cheeky Win and Love Reels. Mediacle’s MAP operates as an …
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