Tag Archives: Matthew Imi

Sky Sports Racing secures NYRA and Woodbine partnerships

Demonstrating its commitment to North American racing, Sky Sports Racing has secured two multi-year partnerships with New York Racing Association (NYRA) and Woodbine Entertainment Group.  The two new agreements will see the broadcaster acquire the exclusive UK and Ireland broadcast rights for all races from Woodbine, Saratoga, Aqueduct and Belmont Park Racecourses  Matthew Imi, Chief Executive of At The Races, …

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SIS and ATR granted exclusive media rights deal with Ascot

Racing content and data provider SIS (Sports Information Services) and At the Races (ATR) have both signed an exclusive media rights deal with Ascot Racecourse, which will allow racing coverage from Ascot to be broadcast internationally. Both SIS and ATR have been granted exclusive media rights for sports betting purposes, as well as for display across licensed betting premises within …

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Matthew Imi: Sky Racing – The first month and adapting to industry challenges

On 1 January of this year, Sky UK launched its new channel, Sky Racing , which took Sky’s dedicated sports channel tally up to 11, has been broadcasting race fixtures from both the UK and around the world. It has been headed by the long term At the Races chief executive, Matthew Imi. SBC caught up with Imi to discuss how Sky …

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Year in Review: Racing’s broadcasting rejuvenation

Racing has once again seen a variety of changes throughout 2018, with new partnerships being forged as well as betting operators offering to showcase more fixtures across a wider range of race meetings. 2018 saw Sports Information Services (SIS) unveil a partnership with Unibet, which allowed it to deliver horse racing and greyhound racing’s live pictures and data from domestic and …

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Matthew Imi – Sky Sports Racing will deliver new prospects for horseracing

Hosting a special press briefing at its headquarters in Osterley, Sky UK has presented its ‘Sky Sports Racing’ broadcast team seeking to ‘deliver the strongest vehicle promoting the sport of horseracing’. Last May, Sky UK  announced that it would rebrand and revamp its At The Races horseracing media subsidiary, moving to launch Sky Sports Racing as its eleventh dedicated sports …

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At the Races pens exclusive Hong Kong racing rights deal

At The Races (ATR) and Sky Sports Racing are to be the new exclusive, non-terrestrial, broadcast home of Hong Kong racing in the United Kingdom and Ireland until July 2022, it has been revealed today. Revealed by ATR and The Hong Kong Jockey Club (HKJC), who have overseen racing in the territory since 1984, it’s to see a record £120m …

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Sky Sports to be exclusive home of French Racing

Sky Sports Racing has been revealed as the UK and Ireland’s exclusive pay TV broadcast home of French racing, on a three year deal from January 1 of next year, PMU and At The Races have announced. Furthermore, At The Races is to also become the PMU’s online video streaming provider within both regions, with a full service of over …

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Sky Sports Racing extends US Triple Crown commitments

Copyright: wolterk / 123RF Stock Photo

Sky Sports Racing has moved to extend its broadcasting rights with US horseracing, after signing a new multi-year deal with NBCUniversal. Holding exclusive rights to the Kentucky Derby, “the oldest continuously held major sporting event in North America,” which will air live in the UK and Ireland, a separate long term deal has also been extended. This sees Sky Sports …

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Sky Sports Racing gets exclusive Breeders’ Cup rights

It has been announced that Sky Sports Racing will broadcast the 2019 and 2020 events exclusively live following the launch of the new HD, dedicated racing channel. In addition, At The Races (“ATR”) will broadcast the 2018 edition of the Breeders’ Cup World Championships exclusively live in the UK and Ireland. Under a new partnership, ATR/Sky Sports Racing will have exclusive …

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Starting orders… Sky Sports prepares for launch of dedicated racing channel

Sky Sports is set to launch ‘Sky Sports Racing’ , which will replace ‘At The Races’ as the digital broadcaster’s dedicated horseracing channel. The new racing channel becomes the UK broadcaster’s eleventh ‘dedicated sports channel’, and will feature +650 UK fixtures as well as exclusive international racing content. Entering 2018, Sky UK confirmed that it would expand its racing content having taken …

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