Tag Archives: Matthew Baier

William Hill partners with Contentstack to drive ‘aggressive strategy’

William Hill has enlisted Contentstack as its core content experience platform, with the long-term goal of supporting an ‘aggressive strategy’ focused on becoming an international, digitally led business. An entirely rebuilt online portfolio of the operator’s properties will become available in June as part of updates to the William Hill Vegas casino vertical. A centralised hub of William Hill offerings …

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