Tag Archives: Marco Castaldo

SBC Digital Italy announces high-level speaker line-up

SBC Digital Italy Speaker Preview

The SBC Digital Italy conference and exhibition is set to feature some of the most influential figures from the Italian betting and gaming industry, including senior executives and specialists from Gamenet Group, SKS365, Betsson Group, SNAITECH and E-Play24. The online event on 17 February 2021 has an agenda that covers the tough trading and regulatory environment for Italian operators, the …

Read More »

SBC Digital Italy set to address betting and gaming industry’s biggest issues

SBC Digital Italy

The SBC Digital Italy conference and exhibition is set to see 25 of the country’s most influential betting and gaming industry executives tackle a highly topical agenda that addresses the many challenges facing the sector.  While Italy can boast one of Europe’s largest and longest-established regulated gambling markets, the industry has a host of problems related to regulation, taxation, government …

Read More »

BOSE Digital: Separating product from service for multi-jurisdictional success

SBC News BOSE Digital: Separating product from service for multi-jurisdictional success

It’s important to distinguish product from service, said Microgame’s Marco Castaldo, as a collection of CEOs for leading sports betting and gaming suppliers discussed the best way of working with operators on a multi-jurisdictional basis.  Speaking at Betting on Sports Europe – Digital in the ‘Market fragmentation – Supplier CEO Panel’, sponsored by Altenar, Castaldo was replying to an opening …

Read More »

Betting on Sports Europe – Digital unveils high-level speaker line-up

Betting on Sports Europe - Digital

The Betting on Sports Europe – Digital conference and exhibition will feature one of the highest level speaker line-ups the industry has seen, with senior executives and specialists from Betsson, Danske Spil, FIFA, GVC, Kaizen Gaming, Kindred Group, Pinnacle, and Superbet among those set to take part. The agenda for the event on 21 – 22 October tackles head on …

Read More »

SBC Summit Barcelona – Digital: A new reality for omnichannel

omnichannel

In principle, the challenges for delivering an effective omnichannel strategy remain the same across all gambling territories, but in some cases regulations dictate that this is now more about recreating the same user experience than it is syncing up distribution channels. That was one of the main takeaways from the ‘Creating an omnichannel experience’ panel, sponsored by Italy-based B2B service …

Read More »

Omnichannel marketing: The “twin remedy” for Italy’s advertising ban

omnichannel

The more that Italian sports betting and gaming operators embrace the omnichannel concept, the less they will miss traditional media advertising. That’s according to Marco Castaldo, CEO at Microgame (pictured left), who believes most of the money pre-advertising ban last summer was “spent ineffectively anyway”. We are looking ahead to next month’s SBC Summit Barcelona – Digital, where Castaldo is …

Read More »

Highlight Games inks new partnership with Microgame S.p.A

SBC News Highlight Games inks new partnership with Microgame S.p.A

London-based video virtual sports specialist Highlight Games has agreed to supply its virtual sports products to Microgame S.p.A after securing a new partnership with the Italian platform provider.  The agreement will see Highlight Games offer its Soccerbet product featuring Italian and English games in league and single match formats, as well as the NBA Last 60 across Microgame’s retail, online …

Read More »

Marco Castaldo, Microgame: Why new US operators shouldn’t confuse choosing a supplier with defining a strategy

Microgame

We spoke to Marco Castaldo, who explained why uncertainty in the US path from early regulation to profitable business has dictated caution for Italy-focused gaming services provider Microgame, and what he perceives as a “fixation” on platform features, while speculating as to whether leading European operators – particularly those who drive innovation in-house – will move ahead of those who rely …

Read More »

Marco Castaldo, Microgame: Growth potential remains despite Italian ad ban

Microgame

SBC News caught up with Marco Castaldo, CEO at Microgame, for his take on the much-discussed advertising ban in Italy, how it might influence Microgame’s business model, and why adapting an online platform for the country – given the current uncertainty and speed to market – “makes less sense now than before”. SBC: With Microgame’s Italian offering very diverse, including …

Read More »

AgiproNews’ Italian View: Azzurri bookmakers fear no summer love

SBC News AgiproNews' Italian View: Azzurri bookmakers fear no summer love

Italian bookmakers and wider industry stakeholders are making adjustments to the daunting reality that Russia 2018 will feature no Azzurri! For the first time since 1958, there will be no Italian representation at a FIFA World Cup tournament. Italy now faces a summer of soul searching for its downtrodden Calcio, as business analysts estimate a + €1billion hit for the …

Read More »