Tag Archives: marathonbet

Marathonbet affiliate program gets AffiliateINSIDER management boost

Marathonbet

Marathonbet has injected “energy and expertise” into its affiliate program after striking a new deal with AffiliateINSIDER. As the new affiliate management agency for Marathonbet, AffiliateINSIDER has set about combining strategy and program management with the bespoke marketing services to widen the online sports betting and gaming operator’s global reach. Marathonbet, who this week announced a new multi-year deal with …

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Marathonbet scores principal partner deal with Sevilla FC

SBC News Marathonbet scores principal partner deal with Sevilla FC

Online bookmaker Marathonbet has been confirmed as the principal partner and front-of-shirt sponsor for Sevilla FC, as part of a new two-year agreement between the duo, with the deal set to begin at the start of the 2019/20 season. The five-time Europa League champions will gain access to exclusive content, offers and experiences from the bookmaker throughout the campaign, while the …

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BetConstruct hires Hoffman as Vbet’s global marketing lead

SBC News BetConstruct hires Hoffman as Vbet's global marketing lead

Industry technology supplier BetConstruct has confirmed the appointment of Viktor Hoffman who will be tasked with overseeing global marketing directives for BetConstruct’s Vbet brand. Prior to the appointment, Hoffman has been acknowledged for his work with the Addison Global’s challenger brand, MoPlay having also been tasked with the development and launch of a successful diversification strategy as CPO, and later CEO of …

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New Inbet lobby to provide easy access to full virtual collection

Inbet lobby

Inbet Games has implemented a new lobby which enables bookmakers to integrate a whole collection of virtual games rather than one at a time through the API. The lobby, designed to provide incremental revenues for its online partners, can be tailored to match the look and feel for operators including Parimatch, Fonbet and Marathonbet. It means that the following virtual …

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Inbet’s White Label platform gets Spinomenal content boost

Spinomenal

Inbet Games has added more than 100 online games to its white label platform through the integration of content from Spinomenal. Spinomenal is a Maltese-based gaming software aggregator that provides suppliers and operators with hundreds of online games from trusted third-party content providers through a single integration. Every month, Spinomenal’s fast growing portfolio, which includes new releases Demi Gods II …

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All-in Translations: One Flew Over the Football’s Nest

All-In

They are known for localizing online casino content. Now they’re pleading football mania. All-in Translations CEO Roy Pedersen sums up 1,000 days at the football and betting crossroads to highlight the lessons learned. When I launched All-in Translations in Malta back in 2008, the company’s mission was to solve a very obvious problem: many of the people doing language localization …

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Marathonbet backs Italian market with ‘short-term’ SS Lazio sponsorship

SBC News Marathonbet backs Italian market with 'short-term' SS Lazio sponsorship

European online bookmaker Marathonbet has raised eyebrows confirming that it will act as official shirt sponsor of Serie A football club SS Lazio. Marathonbet details that it has secured a fixed short-term sponsorship with Lazio, which will terminate in January 2019 as the Italian government imposes its blanket ban on betting/gambling advertising, sponsorships and marketing across all media and sports …

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Mobilt appoints Michael Rasmussen as start-up CMO

Age Verification

New industry technology incumbent Mobilt (Mobilt.io) is set to bolster its Senior Management Team with the appointment of Michael Rasmussen as Chief Marketing Officer (CMO). Rasmussen joins with immediate effect from his former role as Head of Global Marketing & PR at Marathonbet. A seasoned industry executive with experience in all core functions of industry marketing (affiliates, acquisition and CRM), Rasmussen …

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