Gibraltar-based online gambling operator Mansion Group has confirmed that it will utilise Rightlander marketing compliance tools, enhancing its player acquisition programme capabilities. The partnership will see Rightlander technologies ‘scans affiliate websites, monitoring all activity which mentions or links to the Mansion brands, whilst also searching for certain events and conditions defined by the operator.’ Confirming the partnership Ali Hawa, Head of …
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MansionBet seeks to deliver KO coverage with Project11
Gibraltar-based online gambling group Mansion has moved to expand its profile and coverage within boxing, guided by sports marketing agency Project11. Updating the market, Mansion has secured a number of boxing sponsorships over the coming months, with the operator becoming the lead sponsor of the upcoming IBF Featherweight title fight between Lee Selby Vs Josh Warrington (19 May – Elland …
Read More »MansionBet sponsors World Pool Masters’ quarter centenary
MansionBet has been announced as the title sponsors of the World Pool Masters, as the tournament celebrates a quarter of a century. Returning to Gibraltar after a successful tournament last year, the 25th annual event, set to be broadcast live on Sky Sports, takes place between March 2-4. Karel Manasco, CEO of Mansion, said: “We are always looking at platforms …
Read More »Mansion agrees punch perfect partnership through Project11
Online gambling company Mansion, has increased its advertising presence within the world of sport by agreeing a fresh partnership with WBA super-middleweight world champion, George Groves. The partnership comes as Mansion aims to build on a successful pre-existing partnership with AFC Bournemouth and continue to strengthen its footprint within the UK through signing this new boxing deal with Project11. The Mansion brand …
Read More »Gaming brand to take Manchester United sleeve sponsorship?
Manchester United, the world’s richest football club, could be about to sign a deal which would see a gambling brand appear on its famous red shirts for the first time. Unlike the rest of the Premier League, Manchester United has been very selective in the number of partners it has from the gambling industry, limiting itself to a single commercial …
Read More »Richard Carter – How SBTech is solving Mansion’s vertical challenge
SBTech CEO Richard Carter spoke to SBC about the major new deal announced this morning which sees the company bring on major brand Mansion as a client which and also herald the launch of Mansionbet. SBC: This is a pretty major deal – how did it come about? Richard Carter: As a group Mansion was looking to move into sports …
Read More »Mansion launches with SBTech after link-up
Leading igaming operator Mansion has launched with SBTech’s sportsbook and full platform solution, entering the European sports betting arena with new brand MansionBet. In a major deal for the technology provider, the partnership also includes a selection of SBTech’s Managed Services, alongside the sportsbook platform. Mansion has been at the forefront of the online casino sphere for more than ten …
Read More »AFC Bournemouth announces Mansion as club’s first sleeve sponsor
English Premier League side, AFC Bournemouth, has confirmed that it has reached an agreement with former shirt sponsor, Mansion, for the online gaming company to become the club’s first ever sleeve sponsor. Mansion’s logo will be on the of the left arm of the Cherries home strip and third shirt, while another of Mansion’s brands, Casino.com, will be advertised on the …
Read More »Mansion – launches ‘Are You Ready’ campaign for brand new Casino.com
Following the rebrand and relaunch of its legacy assets Casino.com this March, online gambling group Mansion has announced that it has launched its supporting Casino.com UK TV advertising campaign. The TV campaign ‘We are Ready to Play, Are You?’ will launch on Monday 24 July on selected Sky UK channels. Commenting on the UK campaign, Mansion marketing detailed that it …
Read More »‘Enviable Domain’…Mansion rebrands Casino.com
Gibraltar-based gambling group Mansion Group (Mansion) has this week unveiled the rebrand of its flagship online casino brand, Casino.com Casino.com one of the industry’s oldest online casinos will feature a new website and logo forming part of Mansion’s wider group marketing strategy of re-communicating its subsidiaries and assets. Mansion marketing detailed that Casino.com had been repositioned with a new user-friendly …
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