Tag Archives: m88

M88 expands esports offering via BETER partnership

BETER will extend its footprint across the Asian market after teaming up with M88 to enhance the sportsbook’s esports coverage.

BETER will extend its footprint across the Asian market after teaming up with M88 to enhance the sportsbook’s esports coverage.  Through the new partnership, BETER will distribute its portfolio of 30,000+ global esports tournament events as well as content from 200,000 ESportsBattle matches each year.   BETER will also provide M88 with customised quarter markets, including live streams, data, odds and …

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M88 strikes multi-year La Liga regional betting partnership

M88 has been named as La Liga’s regional betting partner in Asia after signing a multi-year partnership with the Spanish football competition. The commercial agreement will run until the end of 2024 and will see the online betting platform collaborate with La Liga to produce exclusive content to grow the competition’s reputation in Asia, while also increasing fan engagement opportunities …

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AFC Bournemouth terminates M88 sponsorship

English Premier League football club AFC Bournemouth has confirmed that it has terminated its current sponsorship agreement with online gambling group Mansion’s subsidiary, M88. The sponsorship termination comes as the predominantly Asian-facing brand is reported to be under investigation by the UK Gambling Commission (UKGC). Bournemouth had previously secured a two-year partnership with the online operator, which was then extended …

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M88 on board with Leicester City as official betting partner

Copyright: moovstock / 123RF Stock Photo

Asian centric online betting and gambling site M88 has agreed a deal with English Premier League outfit Leicester City, that sees the firm become the club’s official betting partner. Under the terms of the deal the company is to leverage the 2015/16 Premiership champions global brand across its marketing activities, as M88, who offers sports betting, casino and slots based …

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ASA issues warnings over fairytale themed adverts

The Advertising Standards Agency (ASA) has sanctioned gaming operators over the publication of adverts that could specifically appeal to children. The complaints were made by the campaign group, Fairer Gambling relating to promotions by Fun88.co.uk, Letou.co.uk and ProgressPlay owned m88.com. Three of the complaints were in regards to m88 and were about Fairytale Legends Red Riding Hood, Fairytale Legends Hansel …

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