Tag Archives: london

ESSA praises joint UK and France corruption pact

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The United Kingdom and France have been lauded by international sports betting integrity body ESSA, for its ‘Declaration of Intention’ to target suspicious betting practises. The governments of the two nations are to share expertise and best practises, in order help to tackle issues such as sports corruption and match-fixing through illegal and irregular sports betting. As part of the …

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Betstudios all set to unveil new mobile betting platform

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Following a complete and comprehensive renewal of its platform, Betstudios has announced the launch of its new mobile betting offering. The Maltese based software suppliers, has detailed that a particular focus has been placed upon making the new system intuitive and flowing for consumers. Amongst the changes are revamped casino lobby and sports betting sections, showcasing an enhanced UX designed …

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Chris Davies appointed VSoftCo CEO

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VSoftCo has announced Chris Davies as the firms new CEO, following six months spent working on a consultancy basis. Reporting directly to the board, the virtual games providers detail that Davies is to take on full operational responsibilities within the company. Amongst those responsibilities will be to oversee the implementation of all software, developing the range of services and ensuring that …

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William Hill to act as FTSE Pacemaker as industry enters crucial 2018

City eyes eagerly await the publication of FTSE bookmaker William Hill Plc’s Q4 2017 trading update on Thursday 18 January. The first of the UK legacy bookmakers to publish its closing 2017 statement, City analysts expect a strong trading update from William Hill, following favourable Premier League results recorded during the Christmas period. The FTSE bookmaker is expected to be …

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Betfred enhances Rugby League relationship

Betfred has strengthened its Rugby League relationship, with an extension of its sponsorship deal with the sports governing body. Fresh off the back of it’s 2017 debut season as title partner of the Super League, including the spectacle of the Old Trafford hosted Grand Final, won by the Leeds Rhinos, the UK based bookmaker has increased its involvement in the …

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‘Honest Appraisals’… Harry Lang launches Brand Architects marketing consultancy

Industry marketing veteran Harry Lang has announced the launch of new marketing consultancy ‘Brand Architects’, seeking to better develop and define brand dynamics/capabilities for all sector stakeholders. Lang who most recently served as Marketing Director for low-margin bookmaker Pinnacle has 18-years’ experience in marketing leadership and has led a number of high coverage multi-vertical campaigns for WMS, Rank Group and …

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BtoBet and Spinomenal become iGaming partners

Spinomenal, the cross platform games supplier, has become a partner of iGaming and sportsbook platform BtoBet, winners of Rising Star in Sports Betting Innovation at the SBC Awards 2017. Commenting on the partnership, Lior Shvartz, Spinomenal CEO, stated: “We constantly strive to reach the perfect balance of amazing graphics, fun game flow and easy access for worldwide clients. “Since its …

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Energy Partners’ Norbert Varga assesses his firm’s affiliate impact

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The affiliate space is becoming increasingly saturated, despite the microscope under which firms are finding themselves operating. Energy Partners are one such entity encompassing this space, thriving to the point that they were recently awarded Best Affiliate Partner Scheme at the SBC Awards 2017. Norbert Varga, Head of Affiliates at the firm, has been discussing the accolade, the current affiliate …

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ICE London continuing free to attend seminars

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A number of seminars designed to heighten learning opportunities are to be continue at next year’s ICE conference. The free to attend sessions are to continue to be made available to the international gaming community for the full duration of the ExCeL London held event. Available on the show floor in the south gallery of the centre, the workshops have …

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Kindred exploring ‘mixed reality’ to stay ahead of changing viewer dynamics

Kindred Group Plc’s innovation arm Kindred Futures, is researching the potential dynamics and capabilities of augmented ‘mixed reality’ technologies to drive new sports betting and data engagements, in partnership with London development studio Zappar. Zappar a specialist developer of MR technologies will work with Kindred Futures exploring how new immersive technologies can help Kindred better adapt to new sports viewer …

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