Gambling group GVC Holdings has confirmed that it will be carrying out a major reshuffle of its senior product team in a bid to fine tune its current operational structure. As part of the reshuffle, GVC’s deputy chief operating officer Valery Gelfman will be handed the responsibility of monitoring the operator’s senior product team. Commenting on the changes, Shay Segev, …
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GVC rolls out proprietary Ladbrokes Coral gaming content
FTSE-listed gambling group GVC Holdings has launched the first titles developed by its proprietary Manchester games studio ‘CR Games’, across its multi-brand portfolio. Updating the market, a catalogue of 20 new games will be made available across the casino properties of bwin, Party Gaming and Sportingbet brands. GVC will launch its initial CR Games inventory across its ‘dotcom markets’, seeking …
Read More »Yggdrasil expands Danish market reach
Yggdrasil Gaming has announced the extension of its Danish reach, following a deal to go live with Danske Spil, via the GVC platform. Titles from the online and casino games provider are set to be available during the first quarter of 2018, with GVC brand bwin.dk also set to benefit as part of the agreement, and will go live at …
Read More »GVC Holdings brings Yggdrasil games to the Italian market
GVC Holdings CPO Liron Snir praised the “straightforward integration process” after becoming the first operator to bring Yggdrasil games to the Italian market on Gioco Digitale. In addition to Yggdrasil’s content, GVC’s Italian operations will also gain access to BOOST™, the in-game promotional tool which enhances gamification via missions, tournaments and social sharing. For Yggdrasil, the successful integration with Gioco Digitale …
Read More »Yggdrasil secures content partnership with GVC Italian properties
Industry games and content provider Yggdrasil Gaming, who announced in January that it was entering the Italian market, has partnered with GVC Holdings’ Italian-facing gaming brands to integrate its video slots directly into the operator’s bwin.it and Gioco Digitale sites. Entering the Italian market with GVC will see Yggdrasil’s portfolio of HTML5 games being offered in the country for the first …
Read More »GVC optimises player base with Beehive marketing platform
Beehive has agreed a multi-brand deal with GVC to supply its data-driven marketing platform to the operator’s Playtech brands. The GVC deal represents the latest Tier 1 operator agreement for Beehive, following the agreement to provide its customer marketing tools across Ladbrokes’ retail estate in September of last year. With a focus on automating and optimising its multi-channel promotional campaigns, …
Read More »GVC bolsters casino portfolio with WMS studio content
Updating the market, GVC Holdings has today announced that Scientific Games Corporation’s games developer WMS studio will supply its market-leading online casino content to the Group’s Spanish and Belgium gaming sites. The new WMS games inventory will be offered through the bwin, partycasino and partypoker brands, will see in excess of twenty titles added to GVC’s portfolio, another significant upgrade as the …
Read More »GVC boosts European casino content with Microgaming Quickfire
Bolstering its European online casino inventory, FTSE 250 operator GVC Holdings (GVC) has announced that it has signed a major games content agreement with Microgaming’s Quickfire division. Supplied by Microgaming Prima Networks the GVC brands of bwin, partycasino and partypoker will be over 50 games titles supplied by Quickfire for their casino product offerings’ in the regulated markets of Bulgaria, …
Read More »GVC revamps Casino team with three new senior hires
Updating the market this morning, FTSE-listed GVC Holdings (GVC) has confirmed the appointment of three new senior hires to its online casino division. Announcing the appointments, GVC governance confirmed that Rob Fell has joined as Head of Casino Product with Andrew Whitworth appointed as Head of Content. The new online casino team will also see Oliver Bartlett take up …
Read More »Yggdrasil Gaming agrees bwin.party deal
Yggdrasil Gaming will become a content supplier for bwin.party after reaching an agreement with the operator. The deal will give bwin.party access to the full Yggdrasil suite of slots through a direct integration, including recent launches Bicicleta, Wicked Circus and Seasons. They will also receive Yggdrasil’s collection of promotional tools, BOOST™ and the Infinite API™ for gamification. Yggdrasil previously had a …
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