September 17, 2020
W88 has renewed its deal with Leicester City Football Club meaning that the Asian betting company will continue as the Premier League side’s official betting partner for the 2020/21 campaign. As a result of the renewal, W88 will continue to gain brand exposure during Leicester City match days via the club’s pitch-side LED advertising boards. Moreover, the firm will be …
Read More »September 17, 2019
Leicester City Football Club has confirmed that it has signed a new sponsorship agreement with Yabo Sports, who are set to become the new official club partner. Under the terms of the new agreement, the club will display Yabo Sports’ branding on the Club’s matchday LED advertising boards and interview backdrops which is hoped to help the operator bolster its …
Read More »August 24, 2018
Leicester City Football Club has announced a fresh partnership with Vancouver headquartered FansUnite, whose goal is one of “revolutionising the sports betting industry by harnessing the power of blockchain technology”. Brought on board with The Foxes as an official partner for the 2018/19 season, FansUnite details that it is to launch its sports betting protocol later this year, “with operators …
Read More »August 12, 2014
Leicester City Football Club today announces a new platinum partnership with online betting company 666Bet. The agreement will see 666Bet become the Foxes’ Official Betting Partner and exclusive European Betting Partner for the 2014/15 season.Ian Flanagan, Commercial Director for Leicester City Football Club, said: “Our partnership with 666Bet brings together a new player in the online betting market with a …
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