All eyes have been on Latin American regulatory developments over the last few years – and with Brazil on the cusp of regulating sports betting, the region could soon become the next sports wagering global powerhouse. In Issue 23 of the SBC Leaders Magazine, we wanted to offer a Latin American twist. Kicking off this edition, Caliente Interactive’s Chief Marketing …
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A new ebook released by Slotegrator has found that Latin America – a region now more commonly home to rapid economic development and regulatory overhaul – presents a whole host of opportunities for those looking to expand their global footprint. Slotegrator wrote the following account for SBC News about why interest has piqued in many of the region’s emerging markets, …
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Having entered the Latin American market seven years ago, Clever Advertising has identified numerous areas for growth. But according to Marcos Oliveira, Chief Commercial Officer, there is “still work to be done and areas to be explored” across the region. Ahead of this week’s SBC Summit Latinoamérica, Oliveira explains how Clever Advertising navigates the differences between Latin American and European …
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An often overlooked side effect of Covid for sports betting, particularly outside of the most mature markets, is the impact stadium restrictions have on the provision of fast data, which can make it difficult for sportsbook operators to offer low latency in-play betting. “For us to operate live betting, we need real time coverage of what’s happening in every stadium …
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NSoft’s long-term retail experience will become an invaluable asset for betting and gaming operators eyeing the biggest emerging markets in Latin America (LatAm) including Brazil. That’s because of the established retail preferences of its players, said NSoft’s Regional Sales Manager Carlos Vargas, who provided SBC News with the following analysis of the strengths which characterise the Brazilian market. Brazil – …
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Emerging markets are always high on the agenda for iGaming operators writes Jens Bader, CEO of CashtoCode, however some regions such as Latin America (LatAm) can prove tricky – which is why cash can help relieve some of the regulatory headaches when entering new regions. At any given moment, iGaming operators are exploring the opportunities they present or trying to …
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SIS (Sports Information Services) has built upon its Latin American offering by inking a new exclusive partnership with Codere. Through the deal, SIS has agreed to broadcast the remaining 76 horse racing fixtures of the 2021 season from the Hipódromo de las Américas racetrack in Mexico City. Coverage will be made available to SIS customers across the world via its …
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William Morris, Head of International Horse Racing at SIS, discusses the importance of providing a diversified racing portfolio in today’s marketplace, before identifying a couple of international ‘race meets’ which now form a crucial part of the company’s content portfolio. SBC: First of all, how important is it to be able to offer a diverse racing portfolio in today’s marketplace? …
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Sportsbook and online casino operator LVBet has kickstarted its bid to enhance its Latin American market status by appointing Douglas Costa as its Brand Ambassador for Brazil. Under the terms of the partnership, Costa will provide the operator with ‘expert insight and opinions’ as the firm seeks to capitalise on the burgeoning Latin American sports betting sector. “Having Brazilian football …
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When considering global expansion, technology should always be your greatest enabler. That’s according to Avi Shemesh, Founder of Delasport, who explained why the best technology is key to meeting the needs of players across multiple gaming jurisdictions. SBC: Delasport has grown its global footprint in recent years, having established a presence in Europe, Latin America and the US. How do …
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