Betway has strengthened its brand exposure and marketing in the burgeoning US sports betting sector via a multi-year sponsorship arrangement with the National Hockey League (NHL). The partnership represents the Malta-based operator’s debut partnership with a North American sports league, and will launch tomorrow (15 May) to coincide with the start of the 2021 Stanley Cup Playoffs. Brand exposure will …
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Unrivalled lineup of betting expertise at Betting on Sports America
A fast start to the first morning of Betting on Sports America (23-25 April) will see New Jersey Governor Phil Murphy make a keynote address to the industry, before former US sports stars Ryan Howard and Brian Westbrook explain the increased crossover between sports, sports betting and venture capital. These two sessions were just a small part of the full …
Read More »NHL agrees fantasy sports partnership with Draftkings
The National Hockey League (NHL) has announced a multi-year North American partnership with daily fantasy sports league DraftKings.com NHL fans will be able to take part in free to enter daily sports fantasy games on DraftKings.com for a chances to win numerous prizes, including trips to premier NHL events – 2015 Bridgestone NHL Winter Classic®, 2015 NHL® All-Star Game, 2015 …
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