Tag Archives: kax media

bookies.com relaunches aiming to become US betting’s ‘top authority’

Industry affiliate marketing publisher Gambling.com Plc (formerly Kax Media) has announced the relaunch of its bookies.com property as a new US-focused sports betting entity. Gambling.com informs that it has redeveloped and revamped the acquired legacy sports betting reviews and information portal with the aim of becoming the US market’s ‘most authoritative and comprehensive destination for legal and licensed sportsbooks’. Relaunching …

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Industry giants headline shortlists for SBC Awards 2018

SBC Awards

Industry giant bet365 will be hunting a famous fifth consecutive Bookmaker of the Year title at this year’s SBC Awards, but an array of big hitters are ready to steal the show in front of more than 700 attendees at a stunning London venue – The Artillery Garden at the HAC. The shortlists for the 38 prizes were confirmed this …

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Gambling.com secures €16 million funding plan for acquisition-led future growth strategy

Issuing a market update, affiliate portal Gambling.com has detailed that it has completed a €16 million fundraising plan for its future growth strategy. Gambling.com details that 46 investors participated in the funding round, which will be primarily used for acquisition purposes. The agreed bond has a final maturity date of July 2020, with an attached fixed rate coupon of 10%. …

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KAX Media rebrands to Gambling.com Group

Following an internal review, Industry affiliate marketing and player acquisition group KAX Media has rebranded to Gambling.com Group. The affiliate marketing specialist has rebranded to better represent its legacy domain Gambling.com and to better communicate its business services. The new name only applies to the Group’s holding company. The Group will continue to use the KAX Media brand as the …

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Adge gives affiliates the edge

Adge, a software as a service which aggregates statistics from online gambling affiliate programmes into one cloud based platform, has doubled its coverage from 250 programmes to nearly 500 since launching in Q4 2014. Adge was soft-launched in 2014 and then taken to the wider market in early 2015 at the LAC and ICE trade shows. Adge was developed over …

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