Tag Archives: Kaizen Gaming

Ioannis Koutrakos joins Kaizen Gaming as marketing lead

Kaizen Gaming has strengthened its senior leadership after confirming that Ioannis Koutrakos will become the new Group Marketing Director. Koutrakos, who will take responsibility for marketing and communication projects that involve both Stoiximan and Betano brands across all markets, will take over from Chris Tzalavras who is now Head of Commercial for Stoiximan. Celebrating his new appointment, Koutrakos said: “I …

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SBC Magazine Issue 10: Kaizen Gaming rebrand and focus for William Hill CEO

SBC Magazine

We check in on the international expansion journey for the rebranded Kaizen Gaming, formerly Stoiximan/Betano, to kick off Issue 10 of SBC Magazine. Now present in six countries, and with a strong footprint in Europe, CEO George Daskalakis expands on the company’s symbolic name change, before assessing new opportunities in Latin America (LatAm) and sharing his disappointment over Germany’s failure …

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Stoiximan/Betano rebrands to Kaizen Gaming

The operating firm of Stoiximan and Betano brands has confirmed that it will rebrand to ‘Kaizen Gaming’ in a bid to reflect its company culture of ‘continual improvement’. ‘Kaizen’ stems from a Japanese business philosophy which looks at introducing small, incremental changes to a business’ operations to try improve both quality and efficiency. The rebrand comes seven years after Stoiximan …

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