Tag Archives: Kaizen Gaming

Fluminense has renewed its partnership with Betano, as the sports betting brand maintains focus on its sports-oriented marketing strategy.  The extension of the ‘master sponsorship’ until June 2025 will see Betano retain its presence on the front of the Brazilian Serie A club’s jerseys.  Additionally, the collaboration will also involve a fan engagement element – ‘various activations’ are apparently in …

SBC is excited to announce that the shortlists for this year’s SBC Awards 2022 ceremony, taking place as part of the SBC Summit Barcelona in September, have now been decided.  The shortlists cap a successful year for Betsson Group, which leads the way with nine nominations, hoping to maintain the Casino Operator of the Year title and dethrone Bet365 in …

Ahead of the Betting on Sports Europe conference (7-9 June, Twickenham Stadium, London ) Christos Tzalavras Director of Sportsbook Products for Kaizen Gaming provides a tier-1 operator perspective in optimising multi-market sportsbook portfolio to meet the unique demands of a Winter World Cup…  SBC: What makes Betting on Sports Europe stand out as an event? Christos Tzalavras: As with all …

Betano – the sports betting and online gaming operator of Kaizen Gaming – has formed a partnership with the Romanian Football Federation. The deal sees the firm become the Cup’s naming partner for the next three seasons, which is to now be called The Cupa Romaniei Betano.  “Our partnership with this historic football association marks a milestone for Kaizen Gaming …

Kaizen Gaming, the operating company of Stoiximan and Betano sportsbook brands, has confirmed the appointment of Stella Voulgaraki as Chief People Officer (CPO). An expert in developing human resources and talent development disciplines for tech-led businesses, Voulgaraki joins Kaizen Gaming’s senior executive leadership from pan-European IT conglomerate NetCompany IntraSoft. Voulgaraki was marked as a key C-level hire, who will work …

Codere has entered into a partnership with OKTO, as it seeks to incorporate a mobile-first cashless payments offering across its Spanish operations.  The partnership will see the firm’s OKTO Wallet payment app and platform integrated into Codere’s gaming machines throughout Spain, followed by its retail betting outlet holdings. By cooperating with OKTO on the initiative, Codere aims to allow its …

Betano, Kaizen Gaming’s online gaming operator, has become the official partner of Bulgarian professional football club, Lokomotiv Sofia, for the next three years.  From the first official match of 2022 against CSKA on Sunday, Betano’s logo will appear on the Railwaymen’s jersey, whilst securing the firm’s first club sponsorship in Bulgaria – officially marking Kaizen Gaming’s recent launch of operations …

Betsson Group, bet365, Evolution, Betradar and GoldenRace were among the 34 companies to celebrate victories at last night’s SBC Awards 2021 ceremony at Evolution London. Hosted by Kirsty Gallacher and World Cup winner Marcel Desailly, the eighth edition of the SBC awards brought together an audience of betting and gaming industry professionals to recognise the achievements of the top-performing operators, …

Kaizen Gaming, the online gambling subsidiary of OPAP SA, has confirmed the appointment of Pablo Puertas as Group Marketing Director.  The executive will form part of Kaizen’s new marketing leadership team, led by Chief Marketing Officer (CMO) Panos Konstantopoulos, that is charged with leading the strategic oversight and performance of Kaizen’s flagship Stoiximan and Betano brands   Puertas joins Kaizen from …

Scout Gaming has moved to strengthen its international growth strategy, striking an agreement with Kaizen Gaming’s Betano Brazil brand. The agreement will see the B2B daily fantasy sports, sportsbook and fantasy sports betting provider supply its odds product to the Betano brand, with a specific focus on the group’s Brazilian market operations. Scout aims to provide Betano players with fantasy …