Entain’s bwin brand has been named the first official sports betting partner of the UEFA Europa League and UEFA Europa Conference League, strengthening its international sports marketing in Europe. Under the terms of the ‘ground-breaking’ three-year deal, bwin will gain brand visibility across both competitions across broadcast backdrops and in-stadia marketing on perimeter advertising as well as on both tournaments …
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Altenar: Making its mark in regulated retail with Golden Palace
Altenar has moved into the regulated retail environment after striking a new sportsbook software deal for terminals hosted by Belgian operator Golden Palace. SBC News spoke to Antonis Karakousis, Director of Account Management and Service Delivery at Altenar, for more on when the deal started and the difference in gaming habits between online and retail punters, as well as how …
Read More »Belgian Pro League live betting streaming deal for Stats Perform
Stats Perform has added the exclusive live betting streaming rights for Belgian football’s Pro League and Cup to its portfolio of premium betting video events. Under the multi-year agreement, Stats Perform will have the exclusive right to distribute live video streams of the competitions to licensed sportsbooks outside Belgium for online and mobile sites, as well as retail betting venues. …
Read More »Belgian Pro League selects bwin as its new betting partner
GVC Holdings‘ European flagship sportsbook property bwin has been confirmed as the new betting partner of the Belgian Pro League and Eleven Sports for the next three seasons. The deal will cover the Jupiler Pro League, D1B and the Supercup, with the online operator also becoming the rights holder of the national betting streaming rights to the Pro League, broadcast …
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