Sports content and technology company OpenBet has revealed that it processed half a billion sports betting transactions during last week’s Cheltenham Festival. The four-day race event, one of the biggest meetings in the National Hunt racing calendar in the UK, saw the firm process a total of 3.5 million bets for the Gold Cup alone. Furthermore, across the week-long meeting, …
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Flutter Entertainment has signed a four-year contract renewal with OpenBet, continuing to leverage the company’s services for its Australian Sportsbet subsidiary. Under the terms of the agreement, Sportsbet will utilise OpenBet’s technology and services with the aim of delivering ‘best-in-class sports betting entertainment’ to new and existing customers until 2025. Sportsbet has reported ‘record volumes’ in the Australian sports betting …
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Sports betting technology company OpenBet enjoyed a strong performance at this year’s Melbourne Cup, processing an average of 65,000 vets per minute on its platform. Describing its scalable platform technology as ‘pivotal’ in handling the betting activity ahead of the race, one of the most popular horse racing fixtures in the Australian sport, OpenBet provided its services to notable operators …
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Scientific Games has acquired sports betting innovation studio SportCast to strengthen SG Digital’s sportsbook technology unit. Operating since 2013, SportCast is recognised as a leading developer of customised betting components and market solutions for sportsbook operators. The London-based studio is credited as the original developer of the BetBuilder product – a transformative innovation that allowed online sportsbook players to build …
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Scientific Games has broken its records again in 2021, this time at the Grand National at Aintree Racecourse on Saturday, building on the success of its OpenSports platform at the Cheltenham Festival. The Nasdaq registered firm reported over 50 million bets placed through OpenSports, utilised by a range of online and retail operators, with over 19 million bets placed on …
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Laura Probert has been selected as the new Chief People Officer for Scientific Games’ Digital team, joining the company from WPP where she served as VP Talent. Confirming her appointment, SG praised Probert’s wealth of experience in delivering ‘successful’ People and Culture strategies. As the new CPO, she is expected to place an increased focus on Diversity, Equity and Inclusion …
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Scientific Games has secured a further tier-1 operator commercial agreement after FTSE100 betting group Flutter Entertainment Plc renewed its technology partnership for a further five years. Ahead of undertaking key merger integration projects, including Sky Bet and PokerStars, Flutter confirmed that it will maintain all Scientific Games ‘OpenSports’ technology provisions. The five-year renewal comes on the back of Flutter’s US …
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C-level leaders on the first day of the SBC Digital Summit spoke about the challenges of ‘business continuity in the face of COVID-19’ disruptions and mitigating the unprecedented circumstances that have changed global betting’s operational strategies. The discussion was started by moderator Jordan Levin, CEO of SG Digital, who asked the panellists to detail ‘first responses’ to the COVID-19 outbreak. …
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Two weeks ago, we learned that Scientific Games (SG) had extended a long-standing gaming partnership with Golden Nugget to deliver sports betting through OpenSports. The deployment of OpenSports will start with mobile sports betting in New Jersey (NJ) with additional states included pending regulation. There is also an option to roll out the product in retail locations across multiple states. …
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Leading US casino operator Golden Nugget has chosen to utilise the full OpenSports product suite from Scientific Games including managed trading services from Don Best Sports. The deployment of OpenSports will start with mobile sports betting in New Jersey, while additional states will be included pending regulation. There is also an option to roll out OpenSports in retail locations across …
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