Tag Archives: John Gordon

Gamification Guru Yu-Kai Chou joins Incentive Games advisory

Edinburgh-based industry software development studio Incentive Games, has announced that it has significantly expanded its gamification capacities, appointing renowned digital games strategist Yu-kai Chou to its corporate advisory. The author of ‘Actionable Gamification’, Chou is the designer of the ‘Octalysis Framework’, a leading strategy for the effective gamification of products and services across multiple sectors. Considered a trusted figurehead in …

Read More »

Paddy Power faces legal action over Solskjaer Brexit dig

Paddy Power has been threatened with legal action for failing to consult Manchester United interim manager Ole Gunnar Solskjaer for using his likeness to support a dig at the current Brexit situation. The 46-year-old Norwegian, who has enjoyed such success at Old Trafford since replacing Jose Mourinho in December, reportedly reacted by saying that Paddy Power will have “big problems” …

Read More »

BetLion forms alliance with Incentive Games targeting new African appeal

Betting innovation studio Incentive Games (formerly Premier Punt Group) has confirmed two major announcements strengthening its industry position as the firm targets significant growth this 2019. Updating the market, Incentive Games becomes the lead development partner for leading East African bookmaker BetLion. The partnership will see Incentive Games develop a tailored ‘free-to-play’ proposition for BetLion, a brand that seeks to …

Read More »

Immersive B2B focus sees Premier Punt rebrand to Incentive Games

Incentive

Industry fantasy sports operator Premier Punt Group has fully rebranded its business entity to Incentive Games. Issuing a market update, the company detailed that its rebrand reflects the company’s move towards becoming an industry sportsbook games and application developer. In recent months, Premier Punt has restructured its operations, seeking to deliver a broader portfolio of products to betting incumbents, with its …

Read More »

Betting on Football puts the World Cup in the spotlight

World Cup

More than 30 experts have been confirmed for World Cup and Beyond, a seven-session track dedicated to Russia 2018 at this year’s Betting on Football (20-23 March). World Cup and Beyond will kick off with ‘Life beyond the bonus’, a panel featuring Mybet CMO Florian Guede and BetBright CEO Marcus Brennan. It has been designed to address the future of …

Read More »

John Gordon – Premier Punt – bridging the gap between fantasy football and sportsbooks

Daily fantasy sports operator Premier Punt credits the integration of its fantasy and sportsbook betting platforms for standing out in in a saturated market. Since being awarded a license by the Gambling Commission in April, Premier Punt has aimed to offer a sportsbook product that is specifically tailored to attract DFS players, focusing on individual player bets.   The operator’s …

Read More »

Premier Punt hits £200,000 Seedrs crowdfunding target

Edinburgh- based start-up and daily fantasy sports (DFS) operator, Premier Punt has announced that it has concluded its crowdfunding campaign on leading crowdfunding platform, Seedrs. The gambling and social gaming start-up was pleased to have hit its  Seedrs venture target of £200,000 in funding which sees the firm give away 6.67% equity at a valuation of £2.8 million. Premier Punt further informed …

Read More »

Premier Punt close to crowdfund success

Copyright: joreks / 123RF Stock Photo

Aberdeen based DFS operator Premier Punt is on the verge of completing its crowdfunding campaign on Seedrs with 99% of its £200,000 successfully raised.  The company, which launched in 2013, is offering 6.67% equity for the funding with an overall valuation of £2.8m. Premier Punt Founder John Gordon commented: “Crowd funding has been a fantastic experience. It really fits into our company ethos: …

Read More »

Southampton joins the Official DFS partner trend via Premier Punt

Southampton FC is delighted to announce that Premier Punt has become the club’s Official Fantasy Sports Betting Partner. The Edinburgh based social gaming and betting company has signed a multi-year deal deal with the Saints ahead of the 2016/17 campaign.  Founded in 2013, Premier Punt specialises in ‘No Commitment’ fantasy football betting, meaning users can play weekly, daily or on …

Read More »

John Gordon – Premier Punt – Convenience is the new King

Premier Punt is a real money DFS operator based in Scotland that’s making big moves ahead of next season. Founded by John Gordon, Jonathan Warman, Stewart Gove and Andy Daykin it recently went live with its second investment round in order to grow its product ahead of the forthcoming campaign.  Following on from similar topics discussed by the DFS panel at …

Read More »