SIS (Sports Information Services) has appointed Joel Anyaegbu as Commercial Manager for West Africa. Overseeing commercial development and international growth in the region, Anyaegbu has ‘significant industry experience’ and will help elevate the SIS profile in an area which the supplier emphasised is of strategic importance. Joe Andrews, Head of Sales – Africa at SIS, commented: “Joel’s proven commercial acumen …
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(Sports Information Services) has announced that it will now supply its live number draws content to operators in Africa through a partnership with Aardvark Technologies. Covering both retail and online channels, the new deal will allow operators in South Africa and other African territories to benefit from SIS’ 49’s content portfolio, which comes complete with ‘revenue-boosting, round-the-clock betting opportunities’. Joe …
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SIS (Sports Information Services) has announced an agreement with Philippines-based Jade SportsBet, as the operator integrates the supplier’s greyhound racing content. Jade SportsBet is now live with SIS’ offering 38,000 of greyhound races annually from the UK, Ireland and Mexico. Joe Andrews, Head of Sales at SIS, stated: “Partnering with Jade SportsBet is another important step forward in our efforts …
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SIS (Sports Information Services) and Jolibet have entered into a commercial agreement, centred around provision of global racing content from major jurisdictions. The African betting operator will leverage SIS’ horse and greyhound racing product, with streams from meetings in the UK, Ireland, Canada, Dubai, Germany, Hungary, Latin America, Mauritius, Mexico, Saudi Arabia, Spain and the US. Additionally, Jolibet will also …
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Conall McSorley has moved up the ranks of SIS (Sports Information Services), taking on the responsibilities of Head of International Horse Racing. Having joined the live betting services supplier earlier this year, McSorley has been working for SIS in the capacity of Commercial Manager for the UK and Europe. In his new position, McSorley will focus on driving growth for …
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SIS (Sports Information Services) has made a number of promotions and appointments in pursuit of its strategy for further international growth and partnership development. The 24/7 live betting services supplier has focused the hiring and promotions on its commercial team, creating three new Head of Sales roles covering three jurisdictions. Joe Andrews has been promoted to Head of Sales of …
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SIS (Sports Information Services) has moved to strengthen its position in the African betting market, partnering with sportsbook operator Marshalls World of Sport to launch its South African 24/7 Live Betting Channel. Going live across Marshalls’ retail and online verticals, the new product has been tailored specifically for the South African market and features live streams, pictures, data, commentary, on …
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We heard from SIS earlier this year on tapping into Latin America’s strong racing heritage, but what about in regions such as Africa where there is little to no history to draw upon? Joe Andrews, Digital Sales Manager at SIS, discusses taking racing to new operators and bettors across Africa, how the esports betting boom has reached the biggest markets …
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As the consumption of sports betting in the UK continues to develop, racing has retained its status as a stalwart amongst the nation’s most cherished betting events. Nonetheless, in 2018 the importance of the continued evolution of racing can’t be understated, SBC spoke to the Commercial Manager at broadcaster At The Races, Joe Andrews about why the future remains positive for racing …
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