Tag Archives: Jesper Sogaard

SBC Spotlight: Jesper Søgaard – “Better Collective stronger on all fronts following 2021 diversification”

Speaking to SBC, Better Collective CEO and Co-Founder Jesper Søgaard looks back at an eventful 2021 that transformed the Stockholm-listed firm’s global outlook by diversifying its business units beyond affiliate publishing… Overall, I think 2021 was a great year in spite of the fact that most of the world was still affected by the impact of COVID-19. However, the pandemic …

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Better Collective praises US performance following record September revenues

A strong performance across its US assets has allowed Better Collective to reach a new monthly revenue record in September. Publishing its interim Q3 report for the three months ended 30 September, Better Collective revealed that group revenue grew by 148% to €45.4 million, up from €18.3 million in Q3 2020.  September’s revenue, which totalled €20.3 million, accounted for 45% …

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Better Collective launches Gamalyze problem gambling tool

Better Collective has launched its Gamalyze responsible gambling product across its primary sports betting media brands, coinciding with Safer Gambling Week 2021. Produced by Mindway AI – acquired by Better Collective earlier this year – the product functions as a self-assessment tool in the form of a virtual card game, and is offered to online gamblers where the player tries …

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Better Collective bolsters Dutch foothold ahead of online market launch

Better Collective has moved to strengthen its position in the Dutch betting and gaming market via two acquisitions, ahead of next month’s online launch.  Separate transactions consisting of upfront payments of €5.9 million and €3.75 million has seen Better Collective acquire sports media website Soccernews.nl and ‘well established’ online sports betting community Voetbalwedden.net. Although Better Collective anticipates a positive impact …

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Better Collective clears H1 high-bar benefiting from breakthrough US results 

Better Collective said that it has executed peak H1 trading, driven by record US results combined with a breakthrough period for its media partnerships. Publishing its 2021 interim results (period ending 30 June), Better Collective registered record Q2 revenues of €40 million, up 162% on corresponding Q2 2020 results of €15.2 million. Period growth was maintained by Better Collective’s publishing …

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Better Collective raises €150m in new capital by completing private bookbuild

Better Collective AS has expanded its cash options, having completed an oversubscribed bookbuild from institutional investors. The Stockholm-listed media group has raised a further SEK 1.5 billion (€150m) in working capital in light of completing a direct issue of 6.9 million shares priced at SEK 218 (€21) each. During Q2 trading, Better Collective formally notified that it would launch a …

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Better Collective praises M&A strategy as 2021 gets off to ‘strong start’

Better Collective praises M&A strategy as 2021 gets off to ‘strong start’

‘Record’ acquisitions and US regulatory developments have allowed Better Collective to get off to a ‘strong and exhilarating start’ for 2021 as the sports betting media group recorded organic revenue growth of 19% in Q1. Publishing its financial results for the three months ending 31 March, Better Collective noted that revenues for Q1 grew by 86% to €38.8 million, up …

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Better Collective powers up US vision with $240m buyout of Action Network

Better Collective AS stated that it has secured the ‘outright leader’s position’ in US sports betting’s media and affiliate landscape, having reached ‘definitive terms’ to acquire the Action Network.  This Monday, Better Collective announced its biggest M&A transaction to date, acquiring all assets of US sports betting publisher Action Network for $240 million (€198m) on a ‘cash and debt-free basis’. …

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Better Collective enhances Swedish status with latest media acquisition

Better Collective has strengthened its position in the Swedish market via an acquisition of online sports betting media platform Rekatochklart.com. Agreed at a paying price of €3.8 million and paid in cash, the transaction has enabled Bettor Collective to consolidate the acquired asset into its group accounts, and was completed as an asset purchase from Win & Fun Media Ltd. …

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Jesper Søgaard: Mindway AI underpins Better Collective’s sustainable future

Better Collective has reaffirmed its commitment to developing Mindway AI as the technology to deliver the group’s sustainable objectives in a new era for igaming and sports betting media. Operating as global gaming’s biggest media publisher, Better Collective underlined the importance of building up its safer gambling and risk detection capabilities – as confirmed in its 2020 ‘Better for Bettors’ …

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