Tag Archives: Jamie Mitchell

Low6 Chief Strategy Officer Josh Turk accepts Director role

SBC News Low6 Chief Strategy Officer Josh Turk accepts Director role

Low6 Limited has announced the appointment of Josh Turk to its Board of Directors. Still continuing in his position as the supplier’s Chief Strategy Officer, Turk now joins Chairman of the board Andy Clerkson, Low6 CEO Jamie Mitchell and Non-Executive Director Jeffrey Haas.  Clerkson praised Turk’s ‘substantial igaming and technology expertise’, stating this will help the group accelerate its transformation …

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Low6 applies Rivalry’s ‘Gen Z playbook’ to NBA fantasy product

Low6 applies Rivalry's ‘Gen Z playbook’ to NBA fantasy product

Rivalry has leveraged the gamification services of UK-based developer Low6, which has produced a free-to-play NBA fantasy basketball app for the Canadian sportsbook. Active in the Canadian and Australian regulated betting markets, Rivalry has a traditional focus on esports but also offers wagering on traditional sports – such as basketball – and is eyeing an expansion of its operations in …

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Superbet launches UltimateFan spin-off game with Low6

SBC News Superbet launches UltimateFan spin-off game with Low6

Superbet has formed a partnership with Low6 – a sports gaming technology company. The pair will now deliver Ultimate Squad, which is a free-to-play fantasy game based around the Premier League and Champions League. The new launch is a spin-off of UltimateFan franchise, and will see players issued with ‘packdrops’, which reveal footballers’ and teams’ cards to create lineups for …

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Low6 and oddschecker offer PL fans £1m with gamification product

SBC News Low6 and oddschecker offer PL fans £1m with gamification product

Sports gaming technology company Low6 has launched its ‘Million Pound Predictor’ for oddschecker. The new free-to-play game built by the gamification innovator has been named a ‘first-of-its-kind’ predictor for oddschecker, where fans are challenged to correctly guess where each Premier League team will finish at the end of the 2023/24 season. Jamie Pinner, VP of Marketing at oddschecker, said: “We’re …

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Sportsbet overhauls FTP offering with Low6 integration

SBC News Sportsbet overhauls FTP offering with Low6 integration

Low6 has announced its latest operator launch, integrating one of its free-to-play products onto Sportsbet’s platform. A prominent brand in the Australian sports betting space, Flutter Entertainment’s Sportsbet has launched Super Fantasy Soccer as its first partnership title with Low6. The product is a spin-off from Low6’s whitelabel Ultimate Fan range, awarding players with ‘packdrops’ featuring athletes and team cards …

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Low6 links with Rivalry to make esports betting debut

Low6 enters esports

Canadian firm Rivalry has become the latest betting company to partner with UK sports gamification developer Low6. Esports is the primary focus of the agreement, with Low6 enlisted by Rivalry for development of a free-to-play game ahead of two popular events, the 2022 League of Legends World Championship and The International 11. Part of Low6’s range of Pick’em products, the …

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Low6 unveils new brand identity to reflect B2B ambitions

SBC News Low6 unveils new brand identity to reflect B2B ambitions

Low6 has revealed an updated brand identity, logo and tagline to reflect its corporate ‘refresh’ over the past 12 months, particularly a new focus on B2B operations. Central to the company’s new identity is its ‘Make Your Play’ slogan, adopted after completing its transition from a provider to free-to-play (FTP) games for sporting partners to a betting industry B2B white …

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Low6 links with ITP to drive fan engagement and data collection

SBC News Low6 links with ITP to drive fan engagement and data collection

Low6 and Inside the Pocket (ITP) have announced a strategic partnership, as the former seeks to ‘broaden its global footprint’. The agreement will see Low6’s free-to-play (F2P) products incorporated into ITP’s content aggregation platform, enabling the firm to distribute its suite to a new network of sports betting operators.  Birmingham-based developer Low6 identified ITP as offering a ‘ground-breaking marketplace’, which …

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Wayne Stevenson ends his five-year tenure at Low6

SBC News Wayne Stevenson ends his five-year tenure at Low6

Wayne Stevenson, the Co-Founder and Managing Director of Regulated Activities at Low6, has announced that he is vacating his position.  Confirming the end of his five-year tenure at the sports gamification and fantasy platform provider on Linkedin, Stevenson noted that some ‘will already be aware that I have left Low6’. Stevenson co-founded the company in 2017 alongside Jamie Mitchell, with …

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Low6 purses ‘natural progression’ of UltimateFan product with NFT addition

SBC News Low6 purses 'natural progression’ of UltimateFan product with NFT addition

Low6 has updated its UltimateFan fantasy sports product to include NFTs, seeking to offer a ‘new frontier’ of possibilities for sports, betting and affiliate firms.  The NFTs will be incorporated into the mobile-based UltimateFan offering as the ‘UF Coach’ feature, with the goal of combining NFTs and fantasy sports using in-game and out-of-game structures.  Birmingham-based Low6 intends to use this …

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