Tag Archives: ITV Racing

ITV Racing begins contract renegotiations with UK Racing 

ITV's Ed Chamberlin and Ollie Jackson during filming in a branded Cheltenham Festival taxi during Festival Trials Day at Cheltenham Racecourse.

ITV Racing has begun renegotiations of its broadcast contract with UK racing, in which it is claiming £1.5 million in compensation for the postponement of this year’s Aintree Grand National.  Seeking to renew its contract, ITV Racing is reportedly trying to reduce its current broadcast fee of £7.5 million per season in view of this year’s disruptions.  Racecourse Media Group …

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ITV Racing to host virtual Grand National

Following the cancellation of next week’s Randox Health Grand National due to the ongoing COVID-19 pandemic, ITV Racing has confirmed that it will broadcast a virtual simulation of the race. The race, which will be broadcast at 17:00 on 4 April, will include the 40 runners who would have been most likely to take part using CGI technology and special …

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ITV Racing nets late Thurles Ireland broadcast

Updating stakeholders, ITV Racing has confirmed that it has secured a last minute deal which will see it broadcast this Saturday’s Irish horse-racing event in Thurles. The announcement follows on from news that Horseracing Ireland (HRI) would continue its race fixtures behind closed doors for the foreseeable future amidst the coronavirus pandemic. The company will broadcast five races on ITV4 with the show being presented by Ed Chamberlin alongside …

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BetVictor extends Cheltenham Gold Cup sponsorship

Online gambling operator BetVictor will renew its sponsorship of Cheltenham Racecourse’s Gold Cup for a further three years, with the deal expected to run until 2021.   The race, which will be named The BetVictor Gold Cup, takes place during the three-day long November Meeting at Cheltenham racecourse and sees runners compete for prize money worth £160,000.  Matt Scarrott, Director of …

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UKGC sheds light on BetBright abrupt closure

The UK Gambling Commission (UKGC) has issued a statement on the closure and sale of former licensed incumbent BetBright. On Wednesday 6 March, BetBright announced its closure, having sold its entire technology stack and assets to London-listed online gambling group 888 Holdings for £15 million. In its statement of closure, BetBright confirmed that all player funds and winnings would be …

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Paddy McDermott: SportCaller – Racing coming out on top for retention

SportCaller’s Paddy McDermott (Digital Performance Director) unpacks the rapid rise of free-to-play games, explaining how horse racing is reducing client churn levels and boosting customer value. _____________  The free-to-play value proposition for bookmakers is happily a clear and provable one. Chiefly, the general perception is that they provide the mechanism to acquire players in great numbers at a low cost. …

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188BET to sponsor next month’s Summer Plate Ladies’ Day

The biggest and richest racing day of the year at Market Rasen Racecourse has a new backer. Online bookmaker 188BET will become the sponsor of Summer Plate Ladies’ Day in association with Lincs FM, which this year falls on Saturday 21st July. The summer meeting regularly attracts over 8500 visitors, features the showpiece £50,000-listed steeplechase – the most valuable race …

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ITV Racing gets BAFTA plaudits for Grand National coverage

At Sunday evening’s BAFTA awards, ITV Racing was rewarded for its coverage of last year’s Grand National. ITV saw off tough competition from the BBC for its coverage of the Six Nations, as well as Sky Sports for the Anthony Joshua bout with Wladimir Klitschko and Channel 4, for its production of the women’s European Championship semi-final between England and …

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William Hill unveils new guarantee on ITV races

Goodwood - Copyright: nadak2 / 123RF Stock Photo

Commencing this week, William Hill will start trialling a new bet guarantee offer on TV races for retail and online customers. William Hill has outlined that its shops will lay customers to lose a minimum of £5,000 for win bets on all races that are shown on ITV Racing, with online customers also able to bet to win a minimum …

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Celebrating Chaos… Betvictor launches ‘Man vs Machine’ with Karmarama

BetVictor has launched its first multi-vertical campaign ‘Man vs Machine’, under the creative guidance of London marketing agency Karmarama. ‘Man vs Machine’ made its UK terrestrial TV debut this weekend, during ITV Racing’s broadcast of the 2018 Grand National. The HD campaign seeks to ‘celebrate the chaos of sports’, with machines being no match against a punter’s intuition. Commenting on …

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