Tag Archives: Italy

BtoBet, voted Rising Star in Sports Betting Innovation at the SBC Awards 2017, and iSoftBet are to join forces in a bid to expand into regulated markets. The new partnership is aimed at ‘offering a wide range of exciting games to the ever demanding i-gaming players,’ with the European, Latin American and African markets very much the target. Maja Janevska, …

SportPesa has teamed up with Italian online gaming solutions provider Microgame, ahead of the brand’s expansion into the Italian market. After acquiring a majority shareholding in RCS Gaming earlier in 2017, SportPesa will team up with Microgame to deliver an online sportsbook and casino, as well as online Poker, Virtual Games, Table Games and Bingo products. The Italian-facing products will …

Among the keen spectators at this Friday’s eagerly anticipated World Cup draw in Russia, will be betting operators looking to identify the more alluring narratives of the tournament.   Utilising tournament narratives to maximise the betting interest will undoubtedly be a tactic that is deployed by operators based in countries that haven’t qualified for tournament, Carmelo Mazza CEO of Italian operator, Betaland.it …

Updating the market, Italian betting operator Eurobet Italia will expand its virtual football inventory by launching Betradar’s ‘Virtual Football League; and ‘Virtual Football Nations Cup’ across all core channels (retail, online and mobile). The multi-channel agreement will see Eurobet roll-out Betradar’s exclusive virtual football content across its +850 retail points. The Virtual Football League features 16 teams playing 240 fixtures …

As the dust settles on a dramatic qualifying campaign, betting operators are left assessing how to maximise Russia 2018, even if that means promoting the tournament to nation that fell at the first hurdle and failed to qualify for football’s showpiece event. As CEO of Digitain, the B2B power behind Armenian betting operator TotoGaming, Suren Khachatryan underlined that although everyone …

Italian betting firm Gruppo SISAL has selected industry data and software provider Betgenius as the lead marketing programmatic partner for its flagship Matchpoint Italia subsidiary. The marketing partnership will see Betgenius data and insights technologies enhance Matchpoint digital acquisition campaigns, optimising player targeting, messaging and promotions. Moving forward, the Matchpoint brand will integrate Betgenius’ industry-specific programmatic media trading desk, which …

When FIFA President Gianni Infantino announced in January that the 2026 World Cup would be expanded from 32 teams to host 48, it evoked widespread negativity from the football World.   However, none that reacted to that meeting in Zurich with discontent, could have anticipated what would follow 11 months later. As a dramatic World Cup qualification campaign culminated in …

Inspired Entertainment has provided some crumbs of comfort to disillusioned Italy football fans by taking its Premium Matchday product into the country with Eurobet. The technology company, which already supplies its Virtual Sports products in more than 35,000 venues worldwide, will feature on dedicated channels in Eurobet retail venues, with one channel solely reserved for Football Matchday and Platinum Football. Specifically …

Russia 2018 kicks off in 211 days, but the tournament has already caused a major upset after it was confirmed that four time World Champions Italy, would miss out on a World Cup for the first time since 1958. In a heartbreaking international swansong for the legendary Gianluigi Buffon, despite deploying the attacking prowess of Andrea Belotti, Ciro Immobile and …

Sky Betting and Gaming (SB&G) has continued its expansion into European markets, with the announcement that its German sports betting platform is now live. This marks the second venture onto the continent for the UK’s most popular online gambling company, following the debut of its Italian product in 2016. That move, marking its first venture outside of the UK market, …