Tag Archives: IOS

CrustLab: Pairing industry ‘know-how’ with software expertise


Many companies have the technical capacity to deliver custom software for web development and mobile applications, yet delivering solutions specifically tailored to the gambling industry can often come with a different set of challenges.  Adam Gontarz, CEO of CrustLab, explains why his company’s ‘industry know-how’ stands it apart from the competition, before discussing the impact of Apple guidelines, the size …

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Push notifications: The ‘ace in the hole’ for Xtremepush

Push notification is the sports betting industry’s most powerful method of connecting with players at speed and scale. That’s according to Robbie Sexton (pictured), Director of Partnerships and Key Accounts at Xtremepush. But what is it about push messages which make them somewhat of a secret weapon for operators looking to engage and retain bettors? Sexton puts this down to …

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Apple delays igaming ‘Native iOS’ enforcement 

Apple has granted industry mobile developers with a further reprieve after confirming that it will delay the changes being made to its terms and conditions on its App Store policy. Updating its mobile policy, Apple has confirmed a six-month delay to its iOS design enforcement for betting-related apps, which were due to be implemented on 3 March 2020. In June 2019, …

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Stuart Godfree: mkodo – Relax! Apple guidelines won’t trigger industry’s ‘Appexit’

Stuart Godfree, Managing Director & Co-founder of mobile development and innovation studio mkodo, tells industry tech stakeholders to pay no attention to the hysteria generated by Apple’s stricter enforcement of non-native apps… ______________________ On 3 June 2019, Apple updated its App Store review guidelines, imposing restrictions on real-money apps. It followed stricter enforcement of guidelines clamping down on non-native applications …

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Peter Mares: Going Native… How Playtech is helping the industry stay ahead of the Apple curb

Apple’s June 2019 app guidelines update has thrown a spanner in the works for industry development teams, as the tech giant states that only ‘native IOS’ apps will be allowed to index on its App Store. Peter Mares CTO of Playtech Games Innovation Labs details how the technology group has developed operating structures and functions to help its clients overcome Apple constraints …

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BETR readies itself for start of new football season

Following the successful launch of BETR’s platform for the World Cup, the firm has now delivered markets and odds for the start of the major football leagues, including the English Premier League, kicking off this weekend.   BETR apps, available for Android and web with an IOS application pending, have been updated, with better functionality and a more user-friendly experience, especially for …

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Smarkets upgrades iOS & Android mobile apps

Just in time for the start of World Cup Russia 2018, online betting exchange Smarkets has upgraded and relaunched its proprietary mobile apps for iOS and Android systems. Posting an update on its corporate blog, Smarkets’ development team details its new mobile app enhancements, led by customer feedback. New Smarkets mobile app enhancements include: Quick login through Touch-ID or Face-ID …

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BetBull and Income Access strike affiliate programme deal

LAC - Copyright: argus456 / 123RF Stock Photo

Mobile sportsbook and casino operator BetBull has announced a partnership with Income Access, to launch an affiliate programme for its flagship native app. Licensed by the United Kingdom Gambling Commission BetBull, whose app is available via iOS and Android in addition to being accessible on the mobile web, aims to enhance user experience and maximise player engagement and retention through …

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Matthew Balch – On Mobile – How to drive organic installs using App store optimisation techniques

If you’re a marketing person, or an operator with an iOS application swimming away in Apple’s app store, the chances are that you’ve allocated time, resources and budget to improving your app’s rank in the ‘Free Sports’ category. For some operators out there, the answer to boosting app store visibility is Hollywood or sporting celebrities jumping onto would-be customers’ TV …

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AppBet shakes up the use of odds comparison for mobile betting


AppBet has launched a free online service which allows UK punters to combine odds comparison with the placement of football and horse racing bets across all their betting accounts. The new app, which has been launched on the iOS and Android platforms for Paddy Power, Ladbrokes, Boylesports and Betway, gives users the chance to integrate all of their betting accounts …

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