Tag Archives: interwetten

Sportradar powers up ad:s launching new programmatic ad-solution

Sportradar AG has announced the launch of its new programmatic ad-solution which will be operated and serviced by its newly founded marketing division ad:s. Utilising its data-gathering capabilities, Sportradar informs that it developed a purpose-built digital ad solution for sports stakeholder needs, applying the firm’s analytical capacities to optimise partner campaigns, ‘maximising media investment and further eliminating ineffective inventory’. Addressing …

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VFL Wolfsburg unveils Interwetten signing 

Bundesliga giants VFL Wolfsburg has unveiled its latest partnership with online gambling operator Interwetten.  The deal, which comes into effect as from the start of the upcoming 2019/20 campaign will see Interwetten serve as the team’s official sports betting partner. Interwetten managing director, Dominik Beier, commented on the partnership: “Sport is an essential driving force for us and one that …

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Interwetten targets €100 million GGR mark for 2019

Sports betting and online gaming operator Interwetten has targeted €100 million in gross gaming revenues (GGR) for 2019 after reaching €47.7 million for January to June (H1). Interwetten confirmed that Q2 revenues had increased by 27 per cent to €25.2 million, while the year to date (YTD) total of €47.7 million was up by 24 per cent from the corresponding …

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Operator CEOs head 20/20 Vision track at Betting on Sports 2019

Betting on Sports 2019 20/20 Vision Track

Jesper Svensson, CEO of Betsson, and Pinnacle CEO Paris Smith are among the leaders offering their insights on the key issues shaping the betting industry as part of the 20/20 Vision – The Future In Focus track of Betting on Sports 2019.  The track, which takes place on the second full day (Thursday 19 September) of SBC’s flagship event at …

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Industry leaders headline Betting on Sports 2019 conference

Betting on Sports

Jason Robins (DraftKings), Paris Smith (Pinnacle), Jose Duarte (BetCris), Dominik Beier (Interwetten), Lahcene Merzoug (ComeOn!), Jesper Svensson (Betsson), Carmelo Mazza (Betaland), Sergey Portnov (Parimatch) and Stan Reoutt (Fonbet) represent just a small selection of the industry CEOs taking to the stage at this year’s Betting on Sports conference. Organiser SBC Events has released the full agenda for the fourth edition of …

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Interwetten continues management refresh appointing Lukas Reichl as sponsorship lead

DACH region online betting group Interwetten Sports, continues its senior management restructure, announcing the appointment of Lukas Reichl as new Sponsorship & Public Relations lead. Reichl joins Interwetten leadership from Sportradar Austrian live sports streaming platform LAOLA1, where he formerly served as Head of Sponsorship for Austria, overseeing the management of key partnerships with Austrian ice hockey, basketball and handball …

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STS Poland ups mobile muscle with Wiraya

Leading Polish market bookmaker STS has moved to expand its mobile engagement capacities utilising Wiraya as customer activation software provider. The partnership will see Wiraya deploy its mobile customer tracking solutions, helping STS marketing and retention teams better convert perspective players. Wiraya solutions allow for optimised personalised messages to be sent to STS customers across multiple mobile devices. Furthermore, STS …

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Auf wiedersehen… Werner Becher confirms Interwetten leadership departure

Werner Becher long-term Chief Executive of DACH markets betting group Interwetten Sports (Interwetten.com) has confirmed his leadership departure via a LinkedIn post. “Today I informed Interwetten employees today that I will step down as CEO at the end of 2018.” Becher’s Linkedin update. A seasoned European IT and media executive, Becher has led Interwetten since 2011, converting the sportsbook into …

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Interwetten ups mobile engagement with Wiraya activation solutions

German-language online bookmaker, Interwetten has confirmed that it will utilise Wiraya personalisation and automated technologies to drive customer engagement through its mobile verticals. Updating the market, Interwetten marketing has installed Wiraya’s ‘Mobile Activation Solution’, which has been launched through the bookmaker’s key markets of Germany, Austria and Switzerland. Interwetten details that Wiraya’s automated mobile player communications were used during World …

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Interwetten goes live in Sweden

Issuing a market update, European online betting firm Interwetten Sports has announced that it has launched a Swedish language version of flagship portal Interwetten.com One of the oldest online sportsbooks, Interwetten makes its new market play as the Swedish government redrafts its national gambling policy, with a view to regulating its online market for international operators. Having researched the market, …

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