Tag Archives: Internet Vikings

Peter Ekmark: Each US state requires its own approach for cloud hosting

Entering the US market as a global cloud hosting provider is “no easy feat” according to Peter Ekmark, CEO of Internet Vikings, as he explained the reasons why each individual state presents its own set of unique challenges.  In a video interview, Ekmark began discussions by looking at the underlying reasons behind the increasing rates of cloud adoption – something …

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What to expect when entering the US market: unpacking the benefits and challenges

US market

2021 heralds a new era for iGaming in the US market. To call it a “gold rush” is probably an understatement; online casino, sportsbook, daily fantasy sports, and esports betting brands around the world have embraced the enormous opportunity that arose when the federal ban on online gambling was lifted in 2018. The race for supremacy is on. Despite having …

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“Building a product is like building a house” – Why ‘old school’ SEO still has its place alongside influencer marketing

influencer

“Rather than looking at it as SEO or influencer marketing, if you blend them together you can achieve much better ROI and player value than if you segment the two.”  That was the stance adopted by Lee Beirne, Head of SEO at Ladbrokes Coral, as he joined a panel at this week’s CasinoBeats Summit which asked – Is SEO becoming …

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Kristoffer Ottosson joins Internet Vikings as Head of Hosting Services

Kristoffer Ottosson joins Internet Vikings as Head of Hosting Services

Kristoffer Ottosson will help Internet Vikings to extend its iGaming hosting capabilities, following his selection as the company’s new Head of Hosting Services. Ottosson joins Internet Vikings from Evolution (formerly NetEnt) where he served as the Director of IT & Infrastructure Engineering.  Celebrating his new role, Ottosson said: ”Internet Vikings provides one of the best hosting solutions in the iGaming …

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Keep to core business: How Internet Vikings is handling hosting

hosting

Having a physical server in a data center is not “core business”. Now, this is a stance which could be attributed to so many companies offering any sort of online service, but it definitely applies to igaming operators increasingly pressured in so many other key areas. As part of this exclusive interview for SBC, Internet Vikings founder Rickard Vikström spoke …

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Internet Vikings cements hosting position with Malta data center

Internet Vikings cements hosting position with Malta data center

Malta has become the latest ‘point of presence’ in the fast-growing global network of data centers operated by Internet Vikings, strengthening its position as a frontrunner in the field of cloud hosting for the iGaming industry. Following its most recent deployment in Singapore, Internet Vikings can now provide services to Maltese-licensed companies via the new virtualisation platform – a first …

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Internet Vikings nets highest security validation with ISO certification

iGEN

Internet Vikings has secured an ISO/IEC 27001 certification of its iGaming industry-tailored ‘Information Security Management System (ISMS)‘. Issued by the International Organization for Standardization (ISO) –  the ISO/IEC 27001 certification is recognised as the highest and most reputable operating standard for information technology security and data protection systems. Svensk Certifiering Norden AB, an independent, third-party auditor accredited by the Swedish …

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The ‘circle of control’: Protecting your brand traffic from the ‘piggybackers’

iGEN

Why do I have potential customers searching for my brand but not ending up on my page? The answer, explained Internet Vikings CEO Peter Ekmark, may lie in brand traffic protection. “Having worked with major igaming B2C brands in both regulated markets and developing markets for almost 15 years, I have faced a multitude of digital marketing challenges,” said Ekmark. …

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