Tag Archives: income access

Bet9ja Nigeria partners with Income Access for marketing expansion

Nigerian licensed sports betting operator Bet9Ja has launched its new affiliate marketing programme in partnership with Income Access (Paysafe Group).  The bookmaker which acts as current title sponsor of the Nigeria National League (second professional tier of Nigerian football), seeks to expand its digital presence launching its partnership programme utilising Income Access’ marketing software. Tunji Meshioye, Bet9ja Marketing Manager, commented …

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Ready for Amsterdam! Betcartpartners relaunches on Income Access

European multi-brand online gambling group BCourt Group has confirmed that it has relaunched its affiliate marketing programme Betcartpartners (Betcartpartners.com) utilising Income Access (Paysafe Group) marketing software. The relaunch of Betcartpartners will see Income Access’ marketing, player tracking and performance reporting software integrated across BCourt’s multiple betting/gaming brands; Betcart, 0Bet, Sky Lotto, Latari and PokerWay.com. The new programme will be managed …

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GIG, Better Collective, Easyodds and OLBG debate affiliate M&A at Betting on Football 2017

The CEO of Gaming Innovation Group (GIG), a M&A driver in the affiliate marketing arena, will be starring in the first day Affiliate Leaders panel at Betting on Football 2017. Group CEO Robin Eirik Reed will be discussing the M&A focused strategy for GIG, the relationship between bookmakers and affiliates, the scope for new market entrants and whether affiliates are …

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Shadow Bet launches affiliate programme with Income Access

Garbo - Copyright: lucadp / 123RF Stock Photo

Online casino Shadow Bet has launched a new affiliate programme with Income Access, the iGaming-focused marketing software provider which is part of the Paysafe Group. The launch of the Shadow Bet affiliate programme allows all new affiliates to take advantage of a 45% revenue share promotion during their first three months with the programme. Following the promotion, commissions will revert …

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Betcenter launches affiliate programme with Income Access

Belgian retail and online sportsbook operator, Betcenter, has announced the launch of a new affiliate programme partnership with Income Access.  The programme will be managed using the affiliate management software of Income Access, a marketing software provider which is a part of Paysafe Group. The Betcenter online sportsbook was launched in 2014 and holds a license from the Belgian Gaming …

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‘Strategy casino’ Ikibu launches affiliate platform with Income Access

Spanish online gambling enterprise Ikibu (Ikibu.com) has launched its European affiliate program with industry marketing and player acquisition specialist Income Access. Launched this October, Ikibu has labeled itself as the industry’s first ever ‘strategy casino.’ Ikibu aims to challenge the European igaming sector by offering online casino players more engaging game formats, challenges and rewards. The new casino operator, states …

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Lorenzo Pellegrino – “Income Access is a capability-enhancing acquisition for Paysafe Group”

Lorenzo Pellegrino, Paysafe Group’s CEO of Digital Wallets, sees value-added enhancements in his firm’s $30 million acquisition of leading industry affiliate and acquisition marketing software provider Income Access. Speaking to SBC News, Pellegrino stated that adding Income Access services Paysafe would gain “value-added services that extend beyond payments and will make our overall offering ‘stickier’ for merchants”. “The acquisition embeds our …

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Paysafe strengthens marketing services with $30 million Income Access acquisition

FTSE-listed online payment provider Paysafe Group (Paysafe) has confirmed the acquisition of leading industry affiliate and acquisition marketing software provider Income Access for a cash consideration of CAD $40 million (circa $30 million). Updating the market this morning, Paysafe governance declared that it had agreed to buy the Montreal-based marketing solutions provider, which currently services more than 25,000 industry affiliates. …

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Smarkets relaunches affiliate program with Income Access

  UK-based sports betting exchange Smarkets has announced that it has re-launched its affiliate and partnership platform with industry digital marketing software provider Income Access. Utilising Income Access’ affiliate management platform and ad-serving technology, Smarkets will aim to boost its marketing and promotional coverage within its core UK market promoting its 2% exchange fee on winning transactions. Presenting its new …

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NairaBET selects Income Access for affiliate marketing programme

Industry marketing services and platform provider Income Access extends its product coverage within the African sports betting market by announcing an affiliate programme partnership with NairaBET. Montreal-based Income Access will fully service Nairabet’s affiliate marketing programme and online player acquisition provisions. Regulated by Lagos State Lotteries Board (Nigeria) and operating a tailored OPTIMA powered product, NairaBET has become one of …

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