Unibet has extended its sponsorship of the Unibet Champion Hurdle for a further five years. The race takes place on the Old Course during the opening day of Cheltenham Festival, with only three companies having sponsored it before. The Kindred Group-owned operator has sponsored the race since 2011, seven years as Stan James before Unibet took over in 2018. Since …
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“It’s so good as it is” as Cheltenham Festival sticks by four-day schedule
Following a consultation into whether Cheltenham Festival should be extended to a five-day meet, the Jockey Club has decided to keep the event at its original four, the Racing Post reported. Named jump racing’s biggest meeting, the potential extension would have resulted in six races being run each day. Therefore, with an extra two races being added, the total number …
Read More »Racing Post lands December Gold Cup sponsorship at Cheltenham
Racing Post, part of Spotlight Sports Group, has announced a new agreement with Cheltenham racecourse to sponsor the December Gold Cup. The Grade 3 handicap chase, one of the highlights of the international meeting, will be staged as the Racing Post Gold Cup on Saturday 11 December. It will be broadcast via the Spotlight Sports Group-owned racing news outlet’s app …
Read More »Cheltenham expands broadcasting and sponsorship agreements
This year’s edition of the Cheltenham Festival will garner increased coverage on ITV Racing, whilst organisers have also found a new sponsor in WellChild. Racecourse Media Group – the rights holder to the week-long festival – usually allows its mainstream partner ITV to broadcast five races, as the final two are an important part of the contract with subscriber-based Racing …
Read More »Racing in Ireland remains behind closed doors, as doubts cast over Cheltenham
Racing in Ireland will continue without spectators after the Irish Government introduced new, stricter measures to prevent the spread of COVID-19 earlier today. The sport has been staged behind closed doors since its resumption on 8 June and the Government confirmed on its official website that protocols will remain in place to protect racegoers. Elite sports, horse racing, greyhound racing, …
Read More »The Tote, Jockey Club Racecourses and Britbet launch ‘Tote Guarantee’
The UK Tote Group, Jockey Club Racecourses and Britbet have agreed that the new ‘Tote Guarantee’ will be made available to punters at next week’s Cheltenham Festival. The Tote Guarantee will ensure that The Tote will at least match the industry Starting Price (SP), with the chance to exceed the SP if the pool price is bigger on all win …
Read More »BetVictor extends Cheltenham Gold Cup sponsorship
Online gambling operator BetVictor will renew its sponsorship of Cheltenham Racecourse’s Gold Cup for a further three years, with the deal expected to run until 2021. The race, which will be named The BetVictor Gold Cup, takes place during the three-day long November Meeting at Cheltenham racecourse and sees runners compete for prize money worth £160,000. Matt Scarrott, Director of …
Read More »Sun Bets signs deal to sponsor Stayers’ Hurdle at Cheltenham
Sun Bets has signed a three-year deal to sponsor the Grade One Stayers’ Hurdle at the Cheltenham Festival. The 2017 race will take place on the third day of the festival (March 16), which is also St Patrick’s Day. First run with its current race conditions in 1972, the Sun Bets Stayers’ Hurdle will revert to its original title after being …
Read More »BetVictor replaces Paddy Power as Cheltenham Open feature race sponsors
The feature race of the Cheltenham Open meeting is to be known as the BetVictor Gold Cup, after the firm took over the sponsorship lost by Paddy Power due to the authorised betting partner row. The race has been sponsored by Paddy Power since 2003, but the bookmaker has not signed up for ABP status and is therefore unable to …
Read More »Betway new sponsor of Cheltenham Champions Chase
Cheltenham Racecourse has announced Betway as new sponsor of the Queen Mother Champion Chase at The Cheltenham Festival. The Betway brand will be seen throughout Cheltenham Racecourse on the festivals Ladies Day for the next three years. Ian Renton, Managing Director of Cheltenham Racecourse, commented: “I am delighted to welcome Betway to Cheltenham as the sponsor of the Queen Mother …
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