The 2017 Champion of Champions Snooker tournament is to receive a new title sponsor following an agreement between 188BET and Matchroom Sport. This year’s competition, due to take place at Coventry’s Ricoh Arena from Monday 6 – Sunday 12 November, is the latest addition to 188BET’s sport sponsorship portfolio, adding to recent deals with 2017 Champion Jockey Silvestre De Sousa …
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Educating Hong Kong with Sportradar
The Hong Kong Football Association (HKFA), in collaboration with Sportradar, has hosted a week long integrity programme for players and officials across the territory. An official partner of HKFA, the programme has been developed and run by Sportradar, with a particular focus being placed on educating and protecting players from potential match fixing approaches. HKFA CEO Mark Sutcliffe said: “As …
Read More »Hong Kong Jockey Club appoints Square in the Air as UK PR lead
The Hong Kong Jockey Club (HKJC) has informed that industry marketing and communications firm Square in the Air has been appointed its PR lead representative for UK activity. HKJC appoints Square in the Air ahead of the start of a new Hong Kong racing seasion this Sunday 3 September. Updating stakeholders, George Irvine, Commingling Development Director at Hong Kong Jockey …
Read More »Hong Kong Jockey Club ends racing season reporting record turnover
Officially closing its 2016/17 racing season, The Hong Kong Jockey Club (HKGC) has reported record breaking turnover of HKD 11.7 billion ($15.6 billion), up 11% on season 2015/16 performance. Updating stakeholders, HKJC reverses a 2% decline in wagering on Hong Kong races witnessed from the 2014/15 racing season to 2015/16 Detailing performance drivers, HKJC governance notes that its season turnover had …
Read More »Leading Chinese football app Dongqiudi nets Crystal Palace ‘sleeve sponsorship’
South London Premier League football club Crystal Palace FC, continues to expand its commercial presence within Asian markets announcing its first ever ‘shirt sleeve’ sponsorship with Chinese football app Dongqiudi. Starting this 2017/18 EPL season, the Dongqiudi logo will appear on the ‘Eagles’ home and away football jerseys, featuring on the left sleeve. Crystal Palace management announced the new sponsorship, …
Read More »Longines extends commercial tie-in with Hong Kong Jockey Club
Following the conclusion of the ‘International Races’ festival (11 December) at the Hong Kong Jockey Club (HKJC), event title sponsor and HKJC commercial partner Longines has confirmed that it will extend its commercial tie-in with the Asian racing operator. Updating corporate stakeholders this weekend, HKJC governance detailed that Swiss watchmaker Longines had extended its title sponsorship of its ‘International Races’ …
Read More »Racecourse Media adds HKJC racing content to broadcast schedule
Updating its clients and stakeholders, Racecourse Media Group has informed that it will begin to broadcast racing content from Hong Kong on UK TV channels of Sky 432, Virgin 536 and Freeview 231. Having entered a content partnership with the Hong Kong Jockey Club (HKJC), Racecourse Media extends its Asian racing coverage. Moving forward the specialist broadcaster will now show …
Read More »Betfred, Coral and Ladbrokes offer bets into Hong Kong pools
Betfred, Coral and Ladbrokes punters in the UK will be able to place bets on the pari-mutuel pools in Hong Kong, following an agreement between the Hong Kong Jockey Club (HKJC) and the UK Tote. The bookmakers will accept bets both online and in betting shops for the HKJC’s tote pools, although fixed-odds betting will not be available. SIS will …
Read More »VSoftCo opens strategic commercial office in Hong Kong
Industry virtual sports developer VSoftCo Ltd (part of the Scarborough Group) has announced that it will expand its services for the Asian gambling market by opening a strategic commercial office in Hong Kong. Its new office opening will lead the firm’s commercial and client development for the Asian market. VSoftCo governance further announced that its Asian division will be led …
Read More »Digital Fuel creates new entity for sports, racing and betting
Digital Fuel Marketing has established Digital Fuel Innovations (DFI), a new entity that will focus on content, technology, development, and products for the sports, racing and betting sector. As part of the launch, DFI will manage the relationships between Chroma Sports and wagering operators. Based in Sydney, and with offices in Melbourne, Hong Kong, London and Brighton, DFI will aim …
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