Tag Archives: Heavyweight Sports

The World Cup’s Finest with Heavyweight Sports’ Darren Haines

In The World Cup’s Finest we ask various individuals to delve into their own personal history of football’s quadrennial showpiece extravaganza, selecting a number of favourites as well as revealing what is their very first World Cup memory. Today’s edition is brought to you by Heavyweight Sports’ PR Director Darren Haines, who discusses David Beckham’s Argentinian redemption, a Zico/Roberto Baggio …

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BOS – Find a bookmaker ambassador with the right personality

The CEO from Argyll Entertainment, the operator behind the new BetonBrazil sportsbook, has stressed the importance of bookmakers finding the right personality to reach an extended audience. Stuart Tilly spoke about making Alan Brazil part of the brand itself and ‘more than just an ambassador’, by using his personality to shape the design, audio content and prizes around the website. …

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90 speakers across 28 topics finalised for Betting on Sports 2016

This week’s Betting on Sports Conference will offer the most comprehensive look at the betting industry ever seen, according to organisers SBC Events. From Brexit to Esports, marketing to integrity, money laundering to DFS, and US Sports to payments, the two-day conference will feature 90 speakers across 28 separate discussions. On Thursday 15th and Friday 16th September, high level delegates from …

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BOS Speaker: Adam Roland – Heavyweight Sports – Robokeepers and Paddy Pants

Adam Roland is the Founder and Director of Heavyweight Sports, a marketing PR agency focused on sports based in both London and Manchester. Adam will be speaking on the panel ‘Personality Profile – How bookmakers use the ambassadorial role to reach an audience’ at Betting on Sports this month (15th-16th) alongside Stuart Tilly of Argyll Entertainment and BetonBrazil, and the …

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The Hayemaker signs up for Betting on Sports 2016

David ‘Hayemaker’ Haye, a former boxing World Champion in two weight divisions, will be one of the headline panel speakers at the Betting on Sports conference on 15-16 September, organised by SBC Events. David Haye will be alongside Adam Roland from Heavyweight Sports, and Stuart Tilly from Argyll Tech, the operator behind the new Alan Brazil branded sportsbook BetonBrazil, to …

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Darren Haines produces ‘Heavyweight’ performance at Catterick

Darren Haines served up a ‘heavyweight’ performance in the Tipster Challenge at Catterick, as the Guest team moved past 130 points, opening up a lead which now stands at 16.85 points. Haines, who works for Sports Marketing and PR company Heavyweight Sports, picked out three winners, including the long odds Bold Spirit (11/1) in the sixth race of the day …

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Darren Haines takes the Tipster Challenge at Catterick

Darren Haines, PR Director at Heavyweight Sports, has become the latest Guest to accept the Tipster Challenge, providing expert tips for each of today’s races at Catterick! Haines joined Heavyweight Sports in 2014, after serving in similar roles for Ryman and Paddy Power. The company specialises in Sports Marketing and PR, and works with some of the biggest names in the industry …

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Sky Bet launches #betterpenalties campaign for England

Sky Bet is launching a series of short films before and during Euro 2016 to help ensure Roy Hodgson’s England overcome the dreaded penalty shoot-outs.  Created and distributed by strategic sports PR and sponsorship agency Heavyweight Sports, the #betterpenalties films featuring Matt Le Tissier will launch during this summer’s Euro 2016 tournament. In the first film English football’s best ever …

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