Tag Archives: gvc holdings

FRESH8 to elevate bwin’s German advertising channels

GVC Holdings European sports betting property bwin has commissioned industry programmatic and content marketing optimisation specialist FRESH8 to support its advertising channels across Germany and Austria. The partnership will focus on elevating bwin’s current programmatic advertising strategies and planning across digital and social media channels, utilising FRESH8 marketing automation and personalisation software. bwin marketing confirms that it will utilise FRESH8’s …

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BETDAQ donates Addicks sponsorship to Children with Cancer UK

Continuing its commitment to the ‘Changing for the Bettor’ social responsibility mandate established by parent company GVC Holdings, BETDAQ has confirmed that it has donated its shirt sponsorship of Charlton Athletic to charity ‘Children with Cancer UK’. The online betting exchange has served as Charlton Athletic shirt sponsor since 2016, confirming that it will donate its final year as lead …

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GVC governance stands by Turkish freeload

The governance of FTSE100 gambling group GVC Holdings has issued a statement on the press coverage related to the firm’s 2017 sale of its ‘Headlong limited’ Turkish business unit. This weekend, The Sunday Times reported that GVC Holdings faced ‘fresh questions over its corporate governance’, disclosing that Group CEO Kenneth Alexander had sanctioned the sale of Headlong to business associate …

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Winning Post – Different defensive strategies will lead to the same outcome

Industry strategic consultancy Regulus Partners reviews a week of conflict and consequences for UK betting incumbents adjusting to new FOBTs and social responsibility realities. _______________________ Last week saw optically conflicting news coming from the GB LBO sector as to the impact of the B2 ban (primarily) on likely shop closures. First, William Hill guided that around 700 shops (30% of …

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GVC suggests 900 of its betting shops will close

Ladbrokes

GVC Holdings has responded to the news of William Hill’s shop closures by outlining that 900 of its own Ladbrokes and Coral shops could face closure, which is ten per cent lower than its previous estimates made in April.  Similar to William Hill, GVC has attributed the potential closures to the FOBT stake cut brought in on 1 April of …

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GVC expands Optimove CRM dynamics across global group portfolio

FTSE100 online gambling group GVC Holdings Plc has renewed and extended its CRM and marketing partnership with ‘relationship marketing hub’ Optimove. Updating the market, GVC will move to extend Optimove marketing provisions and tools across its enlarged brand portfolio, which will include servicing UK Gala brands and new US MGM joint venture Roar Digital. Optimove has served as GVC’s lead CRM …

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UK Top 5 commits to ‘clear responsibilities’ on problem gambling support

Advancing UK betting’s social responsibility agenda, bet365, William Hill, Flutter Entertainment, Sky Betting & Gaming and GVC Holdings have this morning committed to a ‘package of safer gambling measures and support for problem gamblers’. The ‘UK Top 5’ directive follows discussions with the Department for Digital, Culture, Media and Sport (DCMS) on social and safer gambling responsibilities. The package of …

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Eight operators fall foul of Spelinspektionen

Eight gambling operators, including Flutter Entertainment and GVC Holdings, have fallen foul of Spelinspektionen after it was revealed that the operators had been offering betting markets on events where the majority of the players were under the age of 18. Bet365, GVC, The Stars Group, Flutter Entertainment, Gaming Innovation Group (GiG), Bethard Group, Casinostugan Limited and Polar limited had all …

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bwin steps up as Valencia CF centenary sponsor

GVC Holdings European sportsbook property bwin will act as principal sponsor of Spanish football club Valencia CF, as the club celebrates its centenary year for the upcoming La Liga 2019/2020 season. Securing a three season shirt sponsorship arrangement with ‘Los Ches’, bwin marketing upgrades its sponsorship with the La Liga club, having previously served as Valencia CF’s ‘official gaming and …

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‘Deeper tech arrangement’ sees Playtech launch full casino suite across GVC properties

FTSE250 gambling technology group Playtech Plc has moved to strengthen its existing partnership with GVC Holdings, detailing that it has launched its entire casino content suite provisions across multiple GVC markets. The expanded agreement sees the UK, Spain, Italy and Georgia, become the latest markets in which GVC brands will service Playtech’s complete casino games portfolio. Replicating Ladbrokes and Coral …

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