Tag Archives: Gianluca Porzio

Stanleybet upgrades CRM capabilities with beehive partnership

SBC News Stanleybet upgrades CRM capabilities with beehive partnership

European gambling operator Stanleybet has upgraded its digital CRM capabilities by integrating Beehive technology provisions. Updating the market, Stanleybet will install Beehive marketing solutions across its European platforms for UK, Romania, Italy, Croatia and Denmark. The CRM partnership aims to optimise Stanleybet’s targeting of existing and new customers through optimal message delivery, segmentation of player database, data modelling of customers …

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