Genius Sports has announced a data distribution deal with professional American football league, the XFL. The sports technology company is set to gain access to the league’s exclusive data rights whilst also being named its free-to-play provider to give its network of betting and media partners the ‘fastest, most accurate feed of XFL data’. This means that brands and advertisers …
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Genius Sports debuts Marketing Suite as the optimal solution for sports engagement
Genius Sports has announced the launch of its new ‘Genius Marketing Suite’ – an “all-in-one fan marketing solution specifically developed to transform how partners identify, engage and retain sports fans.” Customised to fit individual clients’ needs, the Genius Marketing Suite enables brands, sponsors, sportsbooks, leagues and teams to optimise every stage of their fan marketing journey. The suite will provide …
Read More »Genius Sports to bolster PGA Tour’s bet monitoring strategy
As part of an expansion to the PGA Tour Integrity Program, the PGA Tour has announced that it is extending its relationship with Genius Sports. Integrity-monitoring services will now look to further proactively identify irregular contest-level, officiating and wagering patterns by conducting analysis across many data sets, through 2024. The Tour will continue to work with the London-based firm to …
Read More »SportingRisk appoints Andy Phillips as commercial lead
SportingRisk has confirmed the appointment of Andy Phillips as Chief Commercial Officer (CCO) of the dedicated sports modelling and risk forecasting solutions provider. In his remit, Phillips will focus on expanding SportingRisk’s client portfolio and the commercial growth opportunities of new products such as PropFutures – the firm’s client customised player prop and interval-based markets product. An expert in commercial …
Read More »Genius Sports and SoftConstruct settle dispute with multi-year licence
SoftConstruct and Genius Sports have resolved their legal dispute, which was centred around the latter’s ownership of sports data. As a result of settling the litigation, SoftConstruct will recognise Genius’ ownership of said database rights, and has also signed a multi-year agreement with the firm. This will see the London-based sports technology and data company supply the igaming firm with …
Read More »Year in Review: UK judgement day looms and global crypto takes a hit
As 2022 drew to a close the ever-constant shadow of the Gambling Act review continued to hang over the UK betting space, whilst a number of big names continued to make major moves. Following the political chaos of Boris Johnson’s premiership, the situation began to stabilise at Westminster under Rishi Sunak, including the appointment of Paul Scully MP as Minister …
Read More »Genius secures latest state licence to continue American expansion
Genius Sports has taken another step in its roadmap for US expansion, securing a Sports Gaming Supplier License in the state of Ohio this week. Issued to the London-based company by the Ohio Casino Control Commission (OCCC), the licence enables Genius to offer its sportstech and data services to operators active in the state once the regulated betting market goes …
Read More »Genius Sports nets full blitz of NFL live content for US sportsbooks
Genius Sports has secured a marquee extension of its official data partnership with the NFL, which will allow the sportstech firm to supply live streams of fixtures to syndicated US sportsbook partners. The agreement will allow remaining NFL season 2022 games to be added to the Watch-&-Bet solution – Genius’ live sports streaming programme for sportsbook partners. NFL live streams …
Read More »Genius Sports ‘to set a new standard’ with Superbet FTP expansion
Superbet Group, a pan-European betting and gaming operator, has enhanced its partnership with Genius Sports to cover free-to-play game development. Building on an agreement in place since 2019, which has focused on official data, trading and streaming, the updated partnership will add a new objective of player engagement and retention. The partners will plan, build and launch a bespoke FTP …
Read More »Genius reduces net losses by 90% as Q3 results exceed expectations
Genius Sports has continued to chip away at its net losses from 2021, as the sportstech firm maintains momentum on its full-year objectives, exceeding initial revenue and EBITDA predictions of $231m and $12m. The company detailed in its Q3 interim trading report that year-to-date (YTD) revenue had risen by 32% to $235.7m (2021: $178.7m), with losses reduced by 90% from …
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