Tag Archives: Generation Z

Fonbet: Tapping into a Gen Z audience through social media marketing

SBC News Fonbet: Tapping into a Gen Z audience through social media marketing

Social media marketing can be used as a universal tool for scaling advertising, marketing and communicating with new audiences – but are companies utilising this marketing strategy to its full potential? Fonbet believes that by using social media, brands can effectively set the tone of voice and build an online image. But in order to do this, betting operators must …

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