Tag Archives: Gauselmann Group

MERKUR Sportwetten reorganises its tech and online units

Gauselmann Group has announced that it has split its MERKUR Sportwetten unit into two separate departments to optimise the performance of its flagship sportsbook brand across all markets. The DACH market sportsbook’s B2C online unit will now be housed by the ‘Digital Operations Team’ led by Andy Bentley as MERKUR Sportwetten’s new Chief Operating Officer (COO). Bentley was promoted to …

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Gauselmann expands in Norddeutschland by acquiring Bührmann arcade venues

Gauselmann Group has expanded its footprint across Northern Germany after acquiring the 35 arcade properties of Bührmann Group. Last Friday, the board of Gauselmann informed investors that it had concluded ‘protracted negotiations’ related to completing the acquisition of Bührmann Group’s arcade venues. Negotiations had stalled as the COVID-19 pandemic forced Bührmann Group to revise all strategic options related to the …

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Gauselmann Group nets Fortuna Dusseldorf sponsorship

Fortuna Dusseldorf has secured a new, exclusive sponsorship deal with the Gauselmann Group which the duo has lauded as a ‘long-term and close cooperation’. Under the agreement, Gauselmann will become the gaming partner of the club, building upon an ongoing collaboration that includes stadium sponsorship. The partnership will be led by Merkur, a division of the German gaming giant, which …

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Merkur Sportwetten increases stake in Belgium’s Betcenter

Gauselmann Group subsidiary Merkur Sportwetten GmbH has grown its presence in the Belgian market after increasing its holding in Betcenter Group NV from 50.1% to 74.9%. The partial sale, which came in with retroactive effect on 1 January 2020, will mean that Seydi Tekin will remain as chief executive officer of Betcenter in the long term. Meanwhile Carsten Schaudienst will …

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Gauselmann Group acquires majority stake in Bede Gaming

German gambling conglomerate Gauselmann Group has expanded its digital presence by acquiring a ‘significant majority stake’ in Newcastle-based Bede Gaming. The acquisition will allow Gauselmann Group to create new opportunities ahead of the launch of Germany’s online gaming market in 2021. Paul Gauselmann, CEO and founder of the Gauselmann Group, commented:“Bede’s technological expertise is very impressive and its highly complex …

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Gauselmann centralises global sales capacity under German HQ

German gambling conglomerate Gauselmann Group has confirmed that corporate governance has undertaken a review of its sales and commercial structures. The review aimed to reflect Gauselmann’s changing commercial dynamics, which see the business generate ‘around 60% of its revenues within other European countries and beyond’.  Furthermore, a new group sales structure is required as the majority of new business growth …

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Gauselmann UK upgrades Roadchef gaming areas

The UK division of German gaming machines manufacturing conglomerate, Gauselmann Group, is set to significantly expand its ‘Cat-C’ and ‘B3’ machines portfolio after revamping its partnership with Roadchef – a leading operator of UK motorway service areas. Gauselmann UK, which incorporates the divisions of Blueprint Gaming, Blueprint Operations and Regal Gaming & Leisure, has completed the rollout of over 500 C-&-B3 machines across Roadchef thirty …

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Gauselmann appoints Mattias Dahms to lead Merkur Sports ambitions

Bolstering its sportsbook profile and capacity, German omni-channel gambling operator Gauselmann Group has confirmed the appointment of Mattias Dahms as Managing Director of subsidiary Merkur Sports & Gaming. A renowned figurehead within German sports betting, Dahms has formerly served as Chief Executive of Gauselmann-owned DACH region sports betting property  XTiP Sportwetten (2014-2019). Gauselmann confirms that Dahms remit will see the …

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Merkur Sportwetten hires Markus Ettlin as new management spokesman

Having recently expanded its presence into the Polish sports betting market with a Totolotek SA takeover, Merkur Sportwetten GmbH has announced that it has hired Markus Ettlin as its new Managing Director and Chairman. Ettlin joins Merkur Sportwetten after holding the position of senior manager at the duty-free provider Gebr. Heinemann for 18 years. He joined the Gauselmann Group in …

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