Tag Archives: GamMatrix

EveryMatrix will continue to drive player engagement across its operator network after completing its integration with Fast Track CRM.  Fast Track has been successfully integrated with GamMatrix, EveryMatrix’s PAM platform, and will support clients in building retention and acquisition campaigns. Ebbe Groes, Group CEO of EveryMatrix, commented: “We are pleased to work with Fast Track, the industry’s up-and-coming player engagement …

German legacy online betting brand mybet will relaunch its player operating services/functions utilising EveryMatrix software provisions. Issuing a market update, EveryMatrix informs that its GamMatrix system will be used as mybet’s lead player management platform – providing services and extensions for seamless wallet integrations, CMS, in-depth customizable reporting, fraud detection and prevention tools. In addition, mybet will be further serviced …