Tag Archives: Future Anthem

Future Anthem has revealed a significant expansion of its workforce, which has more than doubled since the company’s Series A funding round in July 2022. The AI igaming personalisation studio has experienced a surge from 21 staff members just over a year ago, to a now-team of 43. Emma Ferguson, Head of People at Future Anthem, said: “We are proud …

EveryMatrix has charged igaming data science studio Future Anthem to power up its online casino platform with real-time personalisation provisions.  The first-of-a-kind partnership revolves around the provision of Future Anthem’s real-time personalisation product, Amplifier AI, marking a significant move in the iGaming industry Amplifier AI, developed by Future Anthem, uses advanced machine learning to humanise anonymised transactional data. This technology …

Future Anthem has confirmed the appointment of Jessica Wu as Head of Marketing of the AI-power igaming personalisation studio.  Wu joins Future Anthem from Betway where she previously served as Head of Marketing for Canada, helping the sportsbook launch in the newly regulated market of Ontario. In her remit, Wu “will be responsible for spearheading Future Anthem’s marketing efforts, as …

Eyeing up stronger planning for financial and investment decisions, Future Anthem has appointed Laura Bird as its Chief Financial Officer. Bird is the artificial intelligence (AI) and data start-up’s first-ever CFO, and will be tasked with ‘spearheading’ financial strategy and coordination alongside other board members. She joins London-based Future Anthem six months after a Bettor Capital-led Series A funding round …

Future Anthem has announced an ‘enterprise milestone’, securing a multi-million-pound Series-A funding round led by Bettor Capital. Funds raised will be used to accelerate Future Anthem’s North American launch – as the start-up seeks to become the leading supplier of AI-powered marketing solutions and customised intelligence tools for North American operators.  Its bold ambitions have been backed by early-stage VC …

In the ongoing debate surrounding the UK Gambling Commission’s (UKGC) review of the 2005 Gambling Act, the topic of affordability checks has played a central role.  Discussing the issue in GameOn and Ghostfoundry’s inaugural ReportOn, industry stakeholders from a range of companies shared their views, whilst also commenting on other key gambling industry issues. For Allan Auning-Hansen, CEO of CEGO, …

GVC Holdings is piloting two new safer gambling technologies to enhance its group-wide ‘advanced responsibility and care (ARC)’ programme which was launched in November as part of the firm’s new ‘Sustainability Charter’.  Announced as a frontline directive, GVC launched its ARC programme which will see the firm deploy its proprietary technologies, systems and platforms to collect group-wide ‘behavioural play data’ …