December 22, 2017
FTSE online gambling group GVC Holdings has today detailed its proposed bid for bookmaker Ladbrokes Coral Plc, putting forward a takeover deal that could be worth up to £4 billion, creating a new multi-channel, multi-market gambling group. Bringing clarity to its initial bid (first announced 7 December), GVC’s proposition values Ladbrokes Coral at 160.9p per share, equating to approximately £3.2 billion. However, deal …
Read More »February 13, 2017
GVC Holdings has awarded Leeds-based integrated marketing agency Home its £5 million media buying and planning account for the UK relaunch of online bingo subsidiary Foxy (foxybingo.com). Confirming Home as its lead agency, GVC marketing seeks to relaunch and revamp Foxy, one of the oldest UK online bingo brands. Home will be tasked with delivering Foxy’s TV and video-on-demand campaign …
Read More »January 5, 2015
bwin.party bingo subsidiary Foxy Bingo has unveiled a new brand supported by a website re-launch and multi-content marketing campaign which is set to go live today. The updated design brings a cleaner, crisper feel to the branding while Foxy himself now sports a slicker, hipper look featuring a retro purple two-piece suit. The new look will be featured in a …
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