Tag Archives: Football Media

In line with continuing speculations of a gambling sponsorship ban in sports, a shift beginning to emerge in the market is an increase in digital sports sponsorships across fan sites and influencer channels.  Speaking to SBC, Dean Akinjobi, CEO of Football Media, talked of his agency’s partnership with crypto-betting Sportsbet.io which recently brought about a deal with Kenyan rapper King …

The start of the 2020/2021 European football season, will see a drastic altering in the relationship between football clubs and betting operators.  Once recognised as the leading marketing channel for targeting betting audiences and amplifying brand exposure, in the era of ‘responsible gaming’, European operators have had to rethink their sponsorship strategies under heightened regulatory scrutiny.      Speaking on the ‘Future …

This week’s 6 of the Best comes from Dean Akinjobi, CEO at Football Media. Continue reading to discover which sporting experience blew Dean’s mind, and the mantra that Dean feels is the key to learning what works and what does not. Best Holiday My best holiday has be to the Maldives, it is a true paradise experience, staying on an Island that you can …