Tag Archives: Felix Blank

Sportradar white paper highlights importance of betting data in boosting engagement

Major industry supplier Sportradar has released its second OTT white paper, ‘The Future of the OTT Experience’ which offers insight into how data can be used to boost engagement. The inclusion of betting content and advanced insights, according to the white paper, can also facilitate a growth in engagement with modern audiences and keep them on platforms longer. The report …

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Sportradar launches white paper series for sports rights holders

Leading sports data, technology and intelligence firm Sportradar has published its first report on a series of white papers informing sports’ diverse stakeholders on how they can successfully leverage and monetise their digital ecosystems. Its first white paper titled ‘The Monetisation of OTT & Data’ explores the rise of video content across multiple devices, impacting audience engagement trends with all …

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