Betfair has said that its Next President market is set to become the most traded it has ever seen, even surpassing the Brexit vote. By 6 November, approximately $130 million had been traded on the winner of the presidential race between Democrat Hillary Clinton and Republican Donald Trump. This figure is in comparison to roughly $50 on the equivalent market in …
Read More »Tag Archives: EU Referendum
UK gambling operators set for record advertising spend in 2016
The amount spent by UK gambling operators on TV advertising campaigns is set to reach a record £123.4 million in 2016 if trends continue from the first five months of the year. The figure, compiled by media analysts Nielsen for the Guardian, would represent a 52% increase from 2012. However, it is likely that this estimated figure may even be …
Read More »Bookies’ Corner – The Brexit Fallout
The fallout from perhaps the most important political event for the UK in our lifetime has continued this week with Leave campaigner and former UKIP leader Nigel Farage stepping down. With David Cameron also having resigned, and Boris Johnson announcing he won’t be standing in the race for the next Prime Minister, the political betting markets have been in overdrive. In …
Read More »Boris throws in the towel with May day now firm favourite
BetVictor has made current Home Secretary Theresa May its 2/5 favourite to be the next leader of the Conservative party after Boris Johnson sensationally ruled himself out of the race in a speech yesterday lunchtime. That morning Justice Secretary Michael Gove, another Leave campaigner, had announced he would be standing and the odds proceeded to fluctuate amidst these confirmations. It came …
Read More »EU Referendum result costly for Sporting Index
Political spread betting company Sporting Index saw unprecedented action in the run-up to Britain’s EU referendum on Thursday of last week. It was a painful night for the firm as its clients consistently favoured Leave throughout the campaign, resulting in a six figure loss for the company. Sporting Index was the first bookmaker to offer a market on turnout and …
Read More »Tonybet – Nigel Farage turned down Tony’s €1 million charity bet
European bookmaker Tonybet has revealed that UKIP leader Nigel Farage did not accept Antanas Guoga’s (Tony Guoga) €1 million charity bet on Britain remaining in the European Union. The €1 million bet personally wagered by Guoga, would have capped off a victorious night for Farage as the ‘Leave’ camp won a nail-biting EU Referendum taking 52% of the votes. Guoga the …
Read More »Better Collective backs industry recovery from shock EU result
The UK’s EU referendum may have left the bookmaking industry scrambling for position, but Michal Kopec of Better Collective thinks that the industry will soon recover from the shock Brexit result. Michael, who is Senior Business Manager for the company, also commented on the plummeting British pound in the immediate aftermath of the result, and the effect on Gibraltar based operators, who …
Read More »Bookmakers’ see night of high drama as Britain votes for BREXIT!
As British citizens hit polling stations yesterday, the UK ‘Remain’ camp were confident of victory as bookmakers priced the outcome at 1/6 at the close of polls. The low odds would give ‘Remain’ a 90% probability outcome, as ‘Leave’ drifted to between the 6/1 – 7/1 range. In the build-up to polling day, bookmakers William Hill and Ladbrokes had detailed …
Read More »Brexit breaks betting records but bettors left shocked
Many woke up in shock today as it was announced that the British public had voted for a Brexit. It was a historic day for bookmakers as it was for UK politics, with the amount of trading on the day saw the event reach a political betting highs. The Betfair Exchange EU Referendum market reached a record £127m of traded …
Read More »UK Bookmakers – EU Referendum breaks all political betting records
British bookmakers have declared the EU Referendum to be the largest political betting market of all time as wagers pass the £100 million mark. This morning Ladbrokes stated that its ‘EU Referendum’ market had become its biggest non-sporting event of all time, beating the previous record held by last year’s UK General Election. William Hill declared that its customers had …
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