Tag Archives: eSports

Henrik Lykkesteen: FUTBIN has been the perfect synergistic bolt-on for Better Collective

SBC News Henrik Lykkesteen: FUTBIN has been the perfect synergistic bolt-on for Better Collective

As we all know, esports has undergone tremendous growth over the last five years – more so since the pandemic. With that in mind and with an ambition to become the world’s leading digital sports media group Better Collective has expanded its presence within the esports space with the acquisition of FUTBIN.  Henrik Lykkesteen, SVP of Esports, uses this month’s …

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PandaScore names former Uber manager David Trehondart as Head of Customer Success

SBC News PandaScore names former Uber manager David Trehondart as Head of Customer Success

PandaScore has bolstered its client services by appointing David Trehondart as Head of Customer Success of the esports data and odds provider. Trehondart joins PandaScore’s senior management team from leading US big data and intelligence services provider Palantir, where he formally served as a Deployment Strategist. Further experience has seen Trehondart manage high-profile B2B clients for Uber Eats as Restaurants …

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ParlayBay links-up with GRID Esports to power next-generation of gaming

Sports betting games provider ParlayBay has formed an alliance with GRID Esports as it looks to power its next-generation gaming experience.

Sports betting games provider ParlayBay has formed an alliance with GRID Esports as it looks to power its next-generation gaming experience.  The link-up between the two will see ParlayBay be able to build and utilise sports betting games for the esports vertical, aided by GRID Esports as its supplier of esports data.  Patrick Nordwall, CEO at ParlayBay, commented: “We are …

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Amir Mirzaee: new partnerships and investments will accelerate our US growth

SBC News Amir Mirzaee: new partnerships and investments will accelerate our US growth

2022 will be the year for further expansion and the launch of new and exciting esports products, according to Bayes Esports’ Managing Director and Chief Operating Officer Amir Mirzaee. Following the announcement that Bayes Esports had completed its latest funding round of €6m, which was compounded by new investment from Las Vegas Sands (LVS), Mirzaee told SBC that this new …

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SIS announces senior internal promotions to accelerate product portfolio  

SBC News SIS announces senior internal promotions to accelerate product portfolio  

Sports Information Services (SIS) has reorganised its senior management team, as part of its ongoing diversification and international growth strategy.   The supplier of 24/7 live betting services has confirmed the promotion of Head of Trading, Adam Conway, to the newly formed role of Head of Competitive Gaming. A 20-year trading specialist, Conway will be charged with overseeing the full operation …

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ADM ordered to clarify laws on esports gaming venues

SBC News ADM ordered to clarify laws on esports gaming venues

Italy’s Agency of Customs and Monopolies (ADM) has caused uproar in the esports community by shutting down three ‘digital entertainment venues’ located in the North of Italy.  The government agency that oversees gambling policies across Italy’s 20 regional provinces shut down the ‘three gaming halls’ that were deemed to have ‘lacked any form of authorisation, licence and concession’. The venues …

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Delasport: German gambling sees changes on the horizon

SBC News Delasport: German gambling sees changes on the horizon

Sports betting and igaming software solutions provider Delasport has published a new report this week detailing the current state of the German gambling market – a sector that is undergoing significant transformation.  In recent months, the largest country in the European Union has taken significant strides to open the online gambling market to its population of more than 83 million. …

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Oddin.gg and SB22 form strategic esports betting alliance 

SBC News Oddin.gg and SB22 form strategic esports betting alliance 

Global esports, odds feeds, risk management and iframe solutions provider Oddin.gg has confirmed a new strategic collaboration this week with upcoming North American technology firm SB22.  Under the terms of the partnership, SB22 will benefit from implementing Oddin.gg’s iframe solution, described by the latter as a “state-of-the-art product designed to enhance sportsbooks with truly engaging esports betting offerings”.  SB22’s mission …

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Bayes Esports: Challenges in marketing esports to the ‘traditional’ sports bettor

SBC News Bayes Esports: Challenges in marketing esports to the 'traditional' sports bettor

Ben ‘Noxville’ Steenhuisen (pictured right), Senior Software Architect at Bayes Esports, looks at the overlaps between esports and ‘traditional’ sports before assessing some of the key challenges companies face when marketing the concept of competitive video gaming to new demographics of bettors. For a long time the variety of sports available for traditional sports betting was a mostly stagnant pool. …

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