Tag Archives: eSports

Niclas Sundell, Abios: meeting the expectations of the younger generation

SBC News Niclas Sundell, Abios: meeting the expectations of the younger generation

As the consumer landscape for digital products continues to evolve at a rapid rate, betting and gaming companies must be prepared to adapt their offering to meet the changing demands of bettors. Niclas Sundell, Head of Sales at Abios, discusses the growing importance of personalisation, a streamlined user experience and access to deep data sets. The consumer landscape for digital …

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Oddin.gg recruits Richard Kidd to optimise sales capacity

SBC News Oddin.gg recruits Richard Kidd to optimise sales capacity

Oddin.gg has confirmed the appointment of SaaS expert Richard Kidd as a strategic Senior Executive Advisor, to help the business elevate its commercial B2B capacities. Kidd is a 30-year executive, who has specialised in the sales and commercial development of new SaaS systems and platforms to help optimise business performance. As an executive advisor, Kidd will work with Oddin.gg sales …

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GG.BET builds on ‘strong roots’ in esports with Team Vitality

SBC News GG.BET builds on ‘strong roots’ in esports with Team Vitality

GG.BET has partnered with Team Vitality to become the international betting partner of the esports CS:GO superteam. The deal will see the operator create experiences and activations for the community at events, produce ‘next-gen content’ as well as strengthen the bond with international Team Vitality fans.  As part of the link, the betting firm’s brand will be championed by the …

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GG.BET gets personal with new esports feed

SBC News GG.BET gets personal with new esports feed

GG.BET has expanded its range of betting services with the launch of its new personalised feed for sports and esports.  The new solution will use algorithms to create personalised lists of match selections and bet types which GG.BET believes will make it “much easier for them to find a match to bet on”. CEO Dmitry Voshkarin said: “We are constantly …

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HUDstats and SIS agree multi-year esports betting data partnership

SBC News HUDstats and SIS agree multi-year esports betting data partnership

Esports data analytics firm HUDstats has partnered with Sports Information Services (SIS) the multi-channel supplier of 24/7 live betting services, to deliver “actionable, real-time data for esports betting purposes”.  Under the terms of the collaboration, HUDstats will use its proprietary Advanced Video Analysis (AVA) technology to collect, standardise and distribute accurate esports data from SIS’ e-basketball and e-soccer streams for …

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Oddin.gg: in-play markets key to esports betting engagement

SBC News Oddin.gg: in-play markets key to esports betting engagement

The majority of bets placed on esports tournaments occur during live games, according to new statistics from esports odds provider Oddin.gg. The firm’s data was taken from three major esports events in May 2022 – PGL Major Antwerp 2022: Counter-Strike: Global Offensive, ESL One Stockholm 2022: Dota 2 and Mid-Season Invitational 2022: League of Legends. Based on the statistics, Oddin.gg …

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Abios and Kambi bring esports into play with new whitepaper

SBC News Abios and Kambi bring esports into play with new whitepaper

Gross gaming revenue for the esports sector is expected to reach $960m by 2026, according to a new white paper released by Abios and Kambi.  The whitepaper, entitled ‘Bring esports into play’, discusses how sportsbooks can effectively engage and retain audiences within the esports space, as well as looking at the ways in which operators can “navigate different regulatory requirements …

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Henrik Lykkesteen: FUTBIN has been the perfect synergistic bolt-on for Better Collective

SBC News Henrik Lykkesteen: FUTBIN has been the perfect synergistic bolt-on for Better Collective

As we all know, esports has undergone tremendous growth over the last five years – more so since the pandemic. With that in mind and with an ambition to become the world’s leading digital sports media group Better Collective has expanded its presence within the esports space with the acquisition of FUTBIN.  Henrik Lykkesteen, SVP of Esports, uses this month’s …

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PandaScore names former Uber manager David Trehondart as Head of Customer Success

SBC News PandaScore names former Uber manager David Trehondart as Head of Customer Success

PandaScore has bolstered its client services by appointing David Trehondart as Head of Customer Success of the esports data and odds provider. Trehondart joins PandaScore’s senior management team from leading US big data and intelligence services provider Palantir, where he formally served as a Deployment Strategist. Further experience has seen Trehondart manage high-profile B2B clients for Uber Eats as Restaurants …

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ParlayBay links-up with GRID Esports to power next-generation of gaming

Sports betting games provider ParlayBay has formed an alliance with GRID Esports as it looks to power its next-generation gaming experience.

Sports betting games provider ParlayBay has formed an alliance with GRID Esports as it looks to power its next-generation gaming experience.  The link-up between the two will see ParlayBay be able to build and utilise sports betting games for the esports vertical, aided by GRID Esports as its supplier of esports data.  Patrick Nordwall, CEO at ParlayBay, commented: “We are …

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