Of the four esports sessions at Betting on Sports this year one was focused on the commercial opportunities and the pitfalls to avoid when entering esports in some form. It was hosted by Dominic Sacco, Founder of eSports News UK and Content Director at the British Esports Association. On the panel were James Dean of ESL UK and Ollie Ring …
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Esports Betting Summit Review – Part 2 – Don’t be a dad at a disco
The afternoon sessions at the Esports Betting Summit focused more on understanding esports customers and how to build a brand which appeals to them. The Betgenius Esports Panel took place just before lunch and the topic of the World Esports Association (WESA) was briefly discussed. Ben Conroy, Esports Product Manager at Sky Betting & Gaming, made the valid point of whether …
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