Entertainment is embedded in Ladbrokes’ products, the bookmaker’s Head of Public Relations, Nicola McGeady, explained to SBC shortly after the company signed a unique partnership in the events space. At the end of July, the Entain brand signed a deal with AEG Presents, The O2 and NME, which saw the launch of Ladbrokes LIVE. A fan rewards platform offering entertainment …
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Anna Stove named TAB NZ interim Chair ahead of Entain deal
Mark Stewart will step down as Chair of New Zealand’s national gambling operator, TAB NZ, at the end of August, with Anna Stove stepping up as his interim replacement. TAB NZ stressed that Stewart had overseen ‘two years of transformative change’ at the helm of the operator after being appointed to the role at the start of the 2021/22 financial …
Read More »STS encourages ‘smart betting’ in latest brand marketing push
Polish bookmaker STS has revealed a new marketing campaign focusing on the emotional attachment fans feel towards sports, “I Love Sport. I Bet Smart.” The ‘360 campaign’ places a particular emphasis on ‘smart betting’ and is based on the pillars of image-building, sponsors and product spots, based on the principle that every sports follower has an emotional connection to a …
Read More »BetCity eyes up ‘greater culture of responsible gambling’ with Mindway AI
BetCity.nl has initiated an upgrade of its responsible gambling practices and solutions by partnering with Mindway AI. The Dutch-facing Entain-owned sportsbook brand will utilise Mindway’s technology and knowledge of artificial intelligence (AI), neuroscientific insights and analysis to deliver a safer gambling experience to its customers. Mindway’s GameScanner tool will play a particularly important role in the partnership, due to be …
Read More »Entain to close STS deal on 24 August
Entain Plc will proceed to finalise its acquisition of STS Holdings, having secured unanimous shareholder approval to acquire the Warsaw-listed online betting group. This afternoon, the board of Entain declared that its £750m acquisition offer had been accepted by “STS shareholders holding a total of 155,591,656 shares, corresponding to approximately 99.3% of the total issued share capital.” As it stands, …
Read More »MGM adds new card to European hand as BetMGM launched in UK
MGM Resorts International has extended its reach in Europe, building on its acquisition of established multinational igaming operator LeoVegas by launching its BetMGM brand in the UK. BetMGM began as a joint venture between the Las Vegas-based entertainment conglomerate and London-headquartered international group Entain. However, the UK brand will operate outside of this joint venture, using LeoVegas platform as well as …
Read More »Entain: World Cup ‘growing audience and appetite’ for women’s football
As the Women’s World Cup comes to a close this Sunday, Entain has revealed the ‘exponential growth’ of betting on the competition globally. The interactive entertainment group’s Ladbrokes and Coral brands in the UK recorded that the first three England games saw an average 21% of bets placed by women, compared to 17% in the 2022 Women’s Euros, and 13% …
Read More »Entain: Current company culture ‘worlds apart’ from GVC days
The Entain that operates today has ‘no resemblance’ to its forerunner GVC Holdings, Chairman Barry Gibson informed investors this week after the group’s H1 trading results Britain’s HMRC tax office has been conducting an investigation into Entain for a dispute involving the Turkish online betting and gaming business operated by GVC Holdings which was dissolved in 2017. In 2020, GVC …
Read More »Barry Gibson: Entain is Gambling’s most sustainable Plc
Further to this morning’s announcement of H1 2023 interim results, Barry Gibson, Chairman of Entain Plc, has issued a separate statement on the FTSE100 firm’s ongoing HMRC investigation. The news that corporate governance had reserved a £585m legal provision to settle the HMRC dispute related to the former Turkish business terminated in 2017 dominated Entain’s half-year results. “Whilst negotiations with …
Read More »Entain H1 progress tainted by £580m Turkish legal provision
Entain Plc stands by its growth strategy and long-term financial prospects, following a transformative H1 trading period in which the FTSE gambling group acquired four new businesses to its global portfolio. Publishing its 2023 Interim trading results, Entain registered a net group revenue (NGR) of £2.4bn, up 14% on H1 2022 results of £2.1bn. Generating a period NGR of £1.65bn …
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