The fallout from perhaps the most important political event for the UK in our lifetime has continued this week with Leave campaigner and former UKIP leader Nigel Farage stepping down. With David Cameron also having resigned, and Boris Johnson announcing he won’t be standing in the race for the next Prime Minister, the political betting markets have been in overdrive. In …
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Unibet’s Ed Nicholson on Brexit betting fluctuations
The EU Referendum is tomorrow and whilst Remain remains the strong favourite across bookmakers, the odds have fluctuated somewhat wildly since the Leave and Remain campaigns began their work to convince the voting public that their opinion is the right one. There have been some sizable bets placed on the event on both sides, and William Hill stated that it expected …
Read More »Bookies’ Corner – Getting ready for Euro 2016
With everyone’s eyes on Euro 2016 this week the latest Bookies’ Corner focuses on just that and the build up to it from the world of bookmaking. SBC spoke to Ryan Murton Head of Digital Marketing at Oddschecker, BetVictor’s Head of Sportsbook Product Eoin Ryan, Head of Football (Interactive) at Gala Coral Richard Scott and Unibet’s Head of UK Marketing …
Read More »Unibet survey reveals England have the most passionate fans
A Europe-wide survey ahead of Euro 2016 has revealed that England have the most passionate football fans. In a survey of more than 4500 adults for Unibet, 31% of those questioned in England believed themselves to be ‘very interested’ in football, more than any other nation surveyed. All the home nations fared well with 29% in Northern Ireland considering themselves …
Read More »Bookies Corner – Eurovision 2016 – More than a song contest!
Eurovision, a live pan-continental pop contest with a viewership of + 250 million which sees national audiences vote on their favourite performers, may well be betting’s most exciting novelty market! Ahead of this Saturday’s live final, SBC’s ‘Bookies Corner’ delves into the market intricacies of Eurovision 2016. Getting the full low-down from: Mirio Mella – Customer Engagement Manager- Pinnacle Sports Ed Nicholson – Head …
Read More »Ed Nicholson – Unibet – PFA Player of the Year betting
With this year’s rollercoaster of a season nearing completion and Leicester looking like their fairytale will have a happy ending, the time to decide on the PFA Player of the Year will soon be upon us. A six man shortlist will be revealed on Thursday 14th April with the winner announced later this month. Whilst Riyad Mahrez is heavily expected to win …
Read More »Tipster Challenge Results – bettingexpert take the lead
It was the most dramatic week yet in the Tipster Challenge, as the Guests and bettingexpert swapped places in 1st and 3rd. Ed Nicholson of Unibet could only manage a single 6/5 winner, whereas Stephen Harris was bang on form picking 3 winners, including the 7/1 Slidecheck in the final race at 5:05. On the face of it Timeform had a good …
Read More »Tipster Challenge – Nicholson picks his winners at Wincanton
It’s time for Week 8 in the Tipster Challenge! Let’s find out if Ed Nicholson from Unibet can handle the pressure of keeping the Guest team on top of the leaderboard! Ed has been professionally involved in racing and betting for nearly 25 years, having started with Ladbrokes in 1993, and is currently Head of Racing and PR at Unibet. He …
Read More »Unibet looks forward to ‘record breaking’ Aldo vs McGregor UFC 194
Unibet is anticipating that the long awaited MMA battle this Saturday between Jose Aldo ‘Junior’ and ‘The Notorious’ Conor McGregor at UFC 194 will be a hugely popular betting market, but that it won’t come close to surpassing anything involving Alexander Gustafsson. Postponed from its original date of 11 July due to an Aldo injury, fight anticipation has been brewing for months …
Read More »Unibet – RWC 2015 to break all rugby wagering records
Despite host nation England not qualifying out of the group stage and no home nation’s side making the semi-finals, Unibet states that it had been delighted by Rugby World Cup 2015 trading. Detailing market performance Ed Nicholson, Head of Unibet UK Marketing Operations commented that RWC 2015 will likely become the bookmakers biggest ever rugby market. “We have been delighted with trading …
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