SEM Global’s director and founder Philip Canavan has emphasised how operators need to be more meticulous in abiding by advertising guidelines following the Advertising Standards Agency (ASA) banning a Betway ad that featured West Ham’s Declan Rice. Betway were found to be in breach of CAP Code (Edition 12) rule 16.3.14 (Gambling), which states that betting operators are prohibited from featuring under-25s …
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ASA pulls Betway ad featuring Declan Rice
The Advertising Standards Agency (ASA) has pulled a Betway advert after it was deemed to be in breach of advertising regulations. The advert in question, which was shown on 19 October 2019, was challenged after it featured 20 year old England footballer Declan Rice. Under current advertising regulations, betting operators are prohibited from featuring under-25s which play a ‘significant role’ …
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