Ahead of this Saturday’s grudge rematch between David Haye and Tony Bellew, Betfair has unveiled the former heavyweight champion Haye as a brand ambassador for the online betting operator. Haye’s new partnership with Betfair continues the company’s association with the boxer and Hayemaker Boxing Promotions which it also sponsors. The two year deal will see Haye regularly write exclusive columns …
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As Tony Bellew looks to repeat his heroic victory over David Haye in their much-anticipated rematch, Betsafe is supporting Bellew on his journey by offering one fan the chance to be a part of Bellew’s ring-walk on fight night. World champion Bellew is a key part of Betsafe’s expansive sponsorship portfolio, the Evertonian is joined by Conor McGregor, Manchester City, Sam …
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After successfully defending his World heavyweight titles on Saturday night, by stopping the admirably game Carlos Takam in 10 rounds, the speculation about what lies ahead for Britain’s Anthony Joshua has already begun. Whilst the latest videos of Tyson Fury in training will fuel the imagination of British fight fans that a 2018 super fight is possible. It appears that …
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Bookmaker Unibet has informed SBC, that it is recording strong trading for April 29’s Heavyweight World Championship boxing clash between Anthony Joshua vs. Wladimir Klitschko. Issuing a trading update, Anthony Cousins’ Head of Sportsbook for Unibet & Kindred Group details that thus far 72% of the wagers have been placed on Joshua, 2% Draw and 26% on Klitschko. However, Cousins …
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EnergyBet has announced an official partnership with former world cruiserweight and world heavyweight boxing champion David ‘The Hayemaker’ Haye. Haye, a star on the ‘Bookmaker Ambassador’ panel at last year’s Betting on Sports conference, will be wearing EnergyBet branded apparel for his heavily anticipated fight against Tony Bellew at the O2 Arena tomorrow night. The agreement, which is a result of …
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SBC Events has thanked PAOK FC for contributing two shirts signed by the PAOK squad to the auction at the BiG Sports Dinner in London on Friday 16th September. The shirts were sold to social sports and gaming company Oddslife for a total of £700, with all proceeds going to the BiG Foundation, a registered charitable organisation in the UK. …
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The CEO from Argyll Entertainment, the operator behind the new BetonBrazil sportsbook, has stressed the importance of bookmakers finding the right personality to reach an extended audience. Stuart Tilly spoke about making Alan Brazil part of the brand itself and ‘more than just an ambassador’, by using his personality to shape the design, audio content and prizes around the website. …
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On the fence about attending the Betting on Sports this month? We’ve put together nine reasons why there’s only one place to be on the 15th and 16th. The largest sports betting event of the year with six components On the 15th and 16th September the largest sports betting focused conference of the year will be in session. With operators from …
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Adam Roland is the Founder and Director of Heavyweight Sports, a marketing PR agency focused on sports based in both London and Manchester. Adam will be speaking on the panel ‘Personality Profile – How bookmakers use the ambassadorial role to reach an audience’ at Betting on Sports this month (15th-16th) alongside Stuart Tilly of Argyll Entertainment and BetonBrazil, and the …
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If you haven’t yet taken the #bettingonsports Big Betting Ambassadors quiz then for goodness sakes do so now, and ensure you’re in with a chance of winning a prize at the ‘Personality Profile: How Bookmakers use the Ambassadorial Role to Reach an Audience’ panel on Friday 16th September. On that panel will be Stuart Tilly, CEO of Argyll Entertainment, the …
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