Tag Archives: data

Seeking to boosts its personalisation capabilities, independent bookmaker BetBright has formed a partnership with leading data and customisation specialist Qubit. Confirming the partnership this week, BetBright development stated that Qubit tools and functions were needed in order for the operator to ‘understand and influence customers in one-platform’. “Controlling our own technology is fundamental to delivering our differentiated product. This means …

With some cracking games lined up this weekend in the Euro 2016 tournament, SBC brings some more bite-size facts about some of this week’s games, as provided by iSportGenius. Italy vs Sweden: Kick-off Friday June 17, 2:00pm BST Including friendlies, Italy is undefeated in its last four internationals against Sweden, winning three and drawing one. Including friendlies, each of Italy’s last …

March 2016 saw SIS change its data collection model for UK greyhounds, with odds and results now produced directly by track agents via a new mobile interface. Jim Proudfoot, Head of On Course Operations at SIS Betting, explains the changes. What’s prompted the switch to tablet data collection at greyhound races? We’re always looking at ways to improve our processes …

Data expert TXODDS is offering traders the chance to experience its TXTRADER service by providing a free weekend trial from today until Sunday 28th February. This is a particularly good opportunity given that the weekend includes a host of crunch games across Europe, including Man Utd v Arsenal in the Premier League, Man City v Liverpool in the League Cup Final, …

Neither a major football championship, nor the Olympic Games took place in 2015, yet it’ll remain vivid in the memories of many sport fans for some time yet. The All Blacks retaining the Rugby World Cup, Barcelona’s great run for the title in the Champions League, Conor McGregor’s UFC victory over Aldo and Novak Djokovic’s fantastic season, sports fans were …

DraftKings Inc., the troubled daily fantasy sports (DFS) platform, has teamed up with sports data provider Opta to supply all its live soccer performance statistics. DraftKings has engaged Opta in order to enhance the customer experience of its soccer product, in anticipation of an upcoming expansion into new markets. One of the main features that has changed is the increase …

Nominations are open for the second annual Betting on Football Awards. This year has seen the number of categories increase from four to nine as SBC looks to recognise the very best practice in football betting, with new awards in the areas of in-play, mobile, sponsorship, data use and fantasy. Deadline for entry into these awards is 12 November. SBC …

Further bad news appears to have reached FanDuel and DraftKings operations, as US news sources report that aggrieved customers are planning to sue the operators for consumer negligence, following last week’s allegation of data breaches by employees. New York Daily News reported that Kentucky Daily Fantasy Sports (DFS) player Adam Johnson was the first plantiff against the operators, accusing them …

Digital marketing insights and data specialists Maxymiser, customer experience optimisation team has announced major developments to its optimisation suite with its latest API update – Campaign Design API – which includes a well-structured framework allowing developers to build complex test scenarios in a faster and more efficient manner and extend on the industry-leading platform for testing and personalization Maxymiser a popular …