Xtremepush, the customer engagement platform for player retention in the sports betting and gaming industry, has entered into a new collaboration this week with North American free-to-play sports prediction platform, Chalkline. A statement from Xtremepush outlined that the partnership will give operators and affiliates access to a “solution that combines hyper-personalized omni-channel messaging around live and pre-match prediction games”. It …
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Daniel Kustelski: 2021 a big year for African sports betting
Daniel Kustelski, CEO at Chalkline underscores African sports betting’s continued boom, during the past 12 months and takes a closer look at three distinct trends that have driven growth across the continent’s unique market make-up. The industry’s attention has been firmly fixed on the North American market for the past 12 months, but many other jurisdictions have made incredible …
Read More »Progressive NBA can spearhead sponsorship innovations
Showcasing an appetite for expansive and varied sponsorship deals, the National Basketball Association (NBA) recently signed a groundbreaking partnership with YouTube TV, making it the first-ever presenting partner of the NBA Finals. In a multiyear partnership, that Wendell Scott, Senior Vice President, Multimedia Sales, ESPN described as “creative and innovative”, YouTube TV will be the presenting partner of The Finals …
Read More »Daniel Kustelski – Chalkline Sports: The full potential of the US market
With the growth of the US sports betting space becoming a more realistic possibility, operators are left questioning the best methods to fully unlock the potential of the US market. Speaking to SBC the Co-founder and CEO of Chalkline Sports, Daniel Kustelski analysed the US market and what is likely to be the most efficient approach for operators as they enter …
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